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Saatchi & Saatchi embark on first campaign for Cadbury Creme Egg

LONDON - Saatchi & Saatchi launch their first work for Cadbury Creme Egg since being assigned

LG leverages sponsorship of London's New Year's Eve fireworks

LONDON - LG Electronics will project video messages from Boris Johnson and international...The Mayor of London will beam a personal message onto the Shell Building, situated on the Thames ... , the LG Arena and the London Freeze. The aim is to move the brand from being purely a product ... of the build up to the midnight fireworks display at The London Eye, which is being organised by the Greater ...

Scottish channel stv supports blood drive

LONDON - Scottish media group stv is making its blue logo red in support of Scottish National Blood

Sweaty Betty awards affiliate marketing account to LinkShare

LONDON - Sports clothing retailer Sweaty Betty has appointed LinkShare to promote web offers

Pressure group accuses food marketers of distributing misleading information in school

LONDON - Vimto and Hovis are among the brands whose educational marketing activity have been...highlighted by the research as the Food Standards Agency does not support this claim. A Nichols spokeswoman ...

PG Tips monkey in Morecambe and Wise ad tribute

LONDON - Monkey and Al, the stars of the PG Tips ads, paid tribute to the famous Morecambe and Wise...The ad features the two characters preparing a cup of tea in time to a bawdy instrumental called The Stripper. Morecambe and Wise are famous for the original sketch, which shows the comedy duo preparing breakfast to the same song. The ad, starring Johnny Vegas as Al, broke this evening (Christmas Day) on ITV ...

Emergency gas TV campaign launches

LONDON - A national TV campaign for the National Gas Emergency Service breaks today, advising...will also break for the first time on large-format outdoor sites across North London at the end of December ...

Fiat realigns £150m media business into WPP

LONDON - (2 January update) Fiat, the Italian car manufacturer, is set to realign its £150m

Mighty Boosh star lends voice to £30m More Th>N campaign

LONDON - Insurance provider More Th>n is to roll out a £30m through-the-line campaign next year

Google gives staff smartphone instead of Christmas bonus cash

LONDON - In a sign of the times, Google will be giving their employees a G1 Android smartphone

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