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Royal Mail price hikes expected to hit DM budgets

in the Royal Mail's two main delivery options the standard seven to 10-day delivery and premium two to three ... , but compete on price with their standard sven to 10-day service. Hiking bulk prices will remove much ... parliament within a year. Retailers are trialling an evening delivery service within the M25 ...

Top 10 marketing mishaps of 2010

-Cola. At first, the company offered the woman one night s accommo dation at a London hotel and theatre tickets ... fathers, but failure is an orphan. Once the election was over, Euro RSCG London, widely cited ...

OFT cracks down on 'deceptive' promotional blogging

warned online retailers to maintain the same consumer protection standards as those on the high street ...

Top 10 marketing moments of 2010

further traction when Mustafa posted video responses to hundreds of tweeters and even delivered a wedding ...

Makro to uses Twitter auction for Christmas

are helping customers make their profit margins even better with the 'Tweet a Price' promotion ...

Online food shoppers shun marketing tactics

in the supermarket, while mobile sites remain largely sub-standard, new research suggests.

The Marketing Society Forum: Was Andrex right to replace the real puppy in its ads with a CGI version?

of planning, VCCP Even a quick look at the @andrexpuppy Twitter account tells you that we've got a ... with CGI. Even the Andrex Puppy outtakes video has clocked up about 73,000 views on YouTube. Going ...

Dreams appoints Starcom MediaVest Group to £35m account

agencies, Bath-based Attinger Jack and London-based R2 Communications, formerly Austin West Media Limited ...

Andrex unveils CGI puppy in latest ad campaign

The 15m campaign, by JWT London, launched yesterday (2 December) with a TV ad during ITV1 s I m a Celebrity Get Me Out Of Here! , depicting a world of CGI puppies. In the humorous ad, a female puppy is shown arriving at an airport after a holiday, as another clumsy puppy prepares the house ...

Reckitt top brass awarded million-pound share bonuses

-earning executive at any company on the London Stock Exchange. This brings Becht's cumulative share package total ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.