to remove filtersHarvey Nichols launches satirical online video
15 Dec 2010 | by Sara Kimberley
, which pokes fun at the absurd lengths to which some fashionistas will go to even using dogs ...
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Royal Mail price hikes expected to hit DM budgets
22 Dec 2010 | by Ed Owen
in the Royal Mail's two main delivery options the standard seven to 10-day delivery and premium two to three ... , but compete on price with their standard sven to 10-day service. Hiking bulk prices will remove much ... parliament within a year. Retailers are trialling an evening delivery service within the M25 ...
Top 10 marketing mishaps of 2010
14 Dec 2010 | by Nicola Clark
-Cola. At first, the company offered the woman one night s accommo dation at a London hotel and theatre tickets ... fathers, but failure is an orphan. Once the election was over, Euro RSCG London, widely cited ...
OFT cracks down on 'deceptive' promotional blogging
13 Dec 2010 | by Ed Owen
warned online retailers to maintain the same consumer protection standards as those on the high street ...
Online food shoppers shun marketing tactics
10 Dec 2010 | by Ed Owen
in the supermarket, while mobile sites remain largely sub-standard, new research suggests.
Helen Edwards on Branding: Snakes and Ladders
07 Dec 2010 | by Helen Edwards
activity, who needs myopic specialists? Helen Edwards has a PhD in marketing, an MBA from London ...
Editor's Comment: Sky's the limit
06 Dec 2010 | by Gareth Jones
was there, he could mend your boiler, insulate your loft and even take a look at that dripping tap?
Helen Edwards on Branding: Not all it's cracked up to be
06 Dec 2010 | by Helen Edwards
. And the 'P word': pricing. They even use the 'C word': customers. But not the ones agencies love to talk ... forlorn one. In fact, it is even bleaker than that; as some of my respondents mentioned, agencies tend ... from London Business School and is a partner at Passionbrand, where she works with some of the world ...
Ad watchdog bans Reebok's bum-toning trainer ads
01 Dec 2010 | by Loulla-Mae Eleftheriou-Smith
The Advertising Standards Authority (ASA) has banned ads for Reebok's EasyTone Curve trainers
Monocle launches winter paper Monocle Alpino
30 Nov 2010 | by Katherine Levy
." The publication, which will be edited by Monocle s London team, will include features such as which architect you ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
