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Campaign Viral Chart: Nike viral stays ahead of Pepsi Max

01 Jun 2012 | by Ben Hall

Kennedy London 50,333 shares this week All time: 676,182 shares ...

Campaign Viral Chart: Nike interactive ad nets first place

25 May 2012 | by Ben Hall

. 1. Nike 'my time is now' by Wieden Kennedy London 585,286 shares this week All time: 624 ...

Samsung Olympic spot invites people to 'take part'

22 May 2012 | by Matthew Chapman

, as Samsung attempts to drive home its role as wireless communications equipment sponsor of London 2012 ... products, including the Galaxy Note, in the Olympic Village and throughout London for the duration of the London 2012 Olympic and Paralympic Games. Follow Matthew Chapman at @mattchapmanUK ...

Think BR: 4G can unlock the creative potential of mobile

15 May 2012 | by Luke Harris

which automatically play sound or video. This ban even extends to the automatic initiation of sounds ...

Ocado's Jason Gissing on Bullingdon Club, Jeff Bezos and being 'shot at'

11 May 2012 | by Matt Chapman

and it extensively uses PPC activity and promotions with partners, including Groupon. Last year, the retailer even ... to Ocado's heartland within the M25. 'If you look at internet food shopping, even if we're only talking ... as a glorified Waitrose delivery service for wealthy West Londoners. - Developing the company ...

Revolution's Battle of the Brands: Microsoft vs. Google in real-time bidding

04 May 2012 | by Kim Benjamin

hard to make expandable ads, video and even takeovers available to our advertisers via RTB,' he says ... that a minimum six-figure spend is being imposed to even access the Invite Media team at the backend ...

Unilever tops 2012 Marketing Society Awards nominations

01 May 2012 | by Kim Benjamin

received a record number of entrants for our awards this year. The standard was particularly high making ... ." The awards ceremony will be held on Monday, 11 June 2012, at the London Hilton on Park Lane, London ... Benecol (Johnson Johnson) Sense Worldwide Bepanthen (Bayer) JWT Transport for London Honda UK ...

O2 takes aim at PayPal with mobile payments service

26 Apr 2012 | by Sarah Shearman

conference in London yesterday by James Le Brocq, managing director at O2 Money, which had originally planned ...

Now is the time to capitalise on London's digital potential, says Boris

25 Apr 2012 | by Boris Johnson

With the London mayoral elections just over a week away, current mayor Boris Johnson makes his...London s got a fantastic future, the right timezone and the right language. It has a highly ... colossal regeneration taking place in East London. Simultaneously the city is becoming ever safer and more attractive to live in, so I think London has a clear lead over other so called global cities. We ...

Google hires first head of marketing for Google+ in EMEA

23 Apr 2012 | by Sarah Shearman

Cussen joins Google from Ning, the customised social network building business. He joined the company in 2009 as director of business development, based in Palo Alto, California. He moved to London ... next Monday (30 April) and will be based in Google's Central St Giles office in London. Google has ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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