30 Mar 2010
| by Richard Abbott
-placed to capitalise on. Perhaps even more crucial is advertisers' quest to integrate their marketing activities ...
, chief executive of OgilvyOne London, says: 'With the digital era in full swing, direct marketing ...
include: Shop Direct, Betfair, Damart
Tequila\London Founded 1992. CEO Tim Bonnet. Subsidiary Omnicom ...
03 Dec 2009
| by Staff
LONDON - BMW, a founding client of WCRS, is reviewing its ad account out of the agency, Marketing...fuel efficient cars. The marque will also provide BMW bicycles for use by athletes and London 2012 ...
25 Aug 2009
| by Lisa Kettman-Kervinen, Director of EMEA collaborations,
Worldwide Partners
, but either way, the mailer has great
cut-through, gets its message across clearly, and, even if you begrudge ...
11 Aug 2009
| by Guy Bradbury, Executive creative director, Touch DDB
. Agency: Tequila\London. ...
05 May 2009
| by Caitlin Ryan, Executive creative director, Proximity London
As a mother and creative director, I found this Change4Life pack, the aim of which is to get families to 'eat well, move more and live longer', appealing. The campaign is undoubtedly of crucial importance to the COI and DoH.
05 May 2009
, Leicester and the East Midlands who regularly travel to London. The work, created by LIDA, includes online
24 Mar 2009
| by Shaun Moran, Creative director, LIDA
When you open the box the first thing you encounter is a magnifying
viewer placed over a brochure, with what seems like a standard shot of a
Megane on the cover. But no - looking through the viewing glass you see
the dot formation of the image and a tiny headline: 'The new Megane.
Refined to the smallest ...
13 Mar 2009
| by Ed Kemp
LONDON - Customer loyalty brand Nectar has appointed Jan-Pieter Lips as its new managing director.
10 Mar 2009
| by Brian Storey, Creative partner, Wand
The aim is to raise awareness of the disastrous effects climate change
is having on the penguin population in Southern Antarctica and to help
raise £50,000 for a Zoological Society of London (ZSL) research ...
through loads of chocolate biscuits
looking for a missing penguin is no hardship. Even if I don't win a ...
24 Feb 2009
| by Noelle McElhatton
data set such as transactional data and start to see a match,' he explains.
Then comes standard data ...