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Unilever tops 2012 Marketing Society Awards nominations

01 May 2012 | by Kim Benjamin

received a record number of entrants for our awards this year. The standard was particularly high making ... ." The awards ceremony will be held on Monday, 11 June 2012, at the London Hilton on Park Lane, London ... Benecol (Johnson Johnson) Sense Worldwide Bepanthen (Bayer) JWT Transport for London Honda UK ...

Direct marketing budgets revised down

19 Apr 2012 | by Daniel Farey-Jones

. Nicola Mendelsohn, the IPA president, said: "There is no doubt that key events such as the London 2012 ...

TBG Digital, AKQA and Adam & Eve lead Revolution Awards 2012 nominations

02 Feb 2012 | by Staff

Campaign and Best Viral. The Awards take place at Grosvenor House, Park Lane, in London on Friday 20 ... mobile iPhone application UM London, cloud power ve Interactive, cart abandonment recovery ... Poke London, the feed TBG Digital, evolution of mobile UM London, cloud power ...

Review of the Year: Top 10 marketing moments of 2011

19 Dec 2011 | by Nicola Clark

Sarah Burton creation, Brand Britain received its biggest boost in years. Even hardened republicans ... social institutions and political processes. The images of London's streets ablaze and rioters looting ... to develop to the packaging of products, and even hiring the chefs to work at Apple's gleaming headquarters ...

From DM Bulletin to Data and Direct Bulletin

13 Oct 2011 | by Daniel Farey-Jones

companies seek to create best of breed offerings. Meteorite.s merger talks with MRM London follow ... . Even digital agencies are trying their hand at direct, as with Albion launching Albion Cell , while ad ...

MasterCard revamps 'Priceless' campaign with city rewards scheme

27 Sep 2011 | by Alex Brownsell

. The first such scheme, Priceless New York , was unveiled earlier this summer, while Priceless London ... and the Society of London Theatre. Cardholders will gain access to exclusive exhibitions and performances ... . The activity will be promoted in a South East-focused print, outdoor and digital ad campaign, by McCann London ...

The BR 200 July 2011: The web's most influential bloggers (101-150)

21 Jul 2011 | by Staff

115 116 This little lady went to London 3736 ... 119 The musings of an opinionated sod 3691 120 London ... London 3299 135 Marketing society 3257 136 ...

The BR 200 May 2011: The web's most influential bloggers (51-100)

18 May 2011 | by Staff

Lady Went To London 4506 76 The Toad Stool by Alan Wolk 4493 ... 3816 89 H K London's Blog 3773 90 American ...

Power 100: 100 to 50

17 May 2011 | by Nicola Clark

: BORIS JOHNSON - GREATER LONDON AUTHORITY It has been a big year for the capital's unmistakeable figurehead, the Mayor of London. Barclays may have stumped up the sponsorship cash, but it was Johnson who ... . With the Olympics in London next year, the high-profile mayor will be in the spotlight - as will the role of London ...

Loyalty schemes to push mobile payments

26 Jan 2011 | by Ed Owen

. In addition, Transport for London's Oyster travelcard system will be de-coupled from its digital "keys ... on the London Underground, at Oyster prices. Jude Thorne, chief executive at eco-loyalty scheme ICE ... . Some reports have even suggested that Apple could distribute point of sale points free to retailers ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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