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Unilever tops 2012 Marketing Society Awards nominations

01 May 2012 | by Kim Benjamin

received a record number of entrants for our awards this year. The standard was particularly high making ... ." The awards ceremony will be held on Monday, 11 June 2012, at the London Hilton on Park Lane, London ... Benecol (Johnson Johnson) Sense Worldwide Bepanthen (Bayer) JWT Transport for London Honda UK ...

Citroen pushes DS5 model with interactive mailer

12 Mar 2012 | by Ed Owen

by digital print, the vast majority of direct mail still follows a fairly generic model of a standard print ...

Chrysler re-launches with £10m Super Bowl campaign

03 Feb 2012 | by Alex Brownsell

, with scenes of car mechanics working in their overalls. The car then emerges from a tunnel in London ...

TBG Digital, AKQA and Adam & Eve lead Revolution Awards 2012 nominations

02 Feb 2012 | by Staff

Campaign and Best Viral. The Awards take place at Grosvenor House, Park Lane, in London on Friday 20 ... mobile iPhone application UM London, cloud power ve Interactive, cart abandonment recovery ... Poke London, the feed TBG Digital, evolution of mobile UM London, cloud power ...

From DM Bulletin to Data and Direct Bulletin

13 Oct 2011 | by Daniel Farey-Jones

companies seek to create best of breed offerings. Meteorite.s merger talks with MRM London follow ... . Even digital agencies are trying their hand at direct, as with Albion launching Albion Cell , while ad ...

The BR 200 July 2011: The web's most influential bloggers (101-150)

21 Jul 2011 | by Staff

115 116 This little lady went to London 3736 ... 119 The musings of an opinionated sod 3691 120 London ... London 3299 135 Marketing society 3257 136 ...

Nissan promotes Paul Willcox to top European marketing role

17 Jun 2011 | by Alex Brownsell

led the launch of Nissan's brand centre at The O2 in London , as part of the company's promotion ...

CREATIVE STRATEGY: When copy's in pole position, it had better be great, Audi

02 Jun 2011 | by Simon S Kershaw

Copy, eh? It's a bugger and no mistake. Should we even bother? A few years ago, one advertising..., even to a non-petrol head. But the new ad doesn t tell me this. Or anything of note, really ...

Think BR: CRM and a sledgehammered Lamborghini

01 Jun 2011 | by David Rolfe

relationship can begin well before your customer is even old enough to drive; posters of Ferraris ... . Alongside traditional media, a brand could even opt for genuinely personal communications; how about letters ...

The BR 200 May 2011: The web's most influential bloggers (51-100)

18 May 2011 | by Staff

Lady Went To London 4506 76 The Toad Stool by Alan Wolk 4493 ... 3816 89 H K London's Blog 3773 90 American ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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