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Maxus appoints Hodge as worldwide head of trading

. He will be based in London, reporting to Maxus Global chief executive Kelly Clark and Juergen ...

Maxus names Snowdon as worldwide marketing director

In her new role, Snowdon will oversee all Maxus branding, marketing and communications efforts, both internally and externally. She will also work with the agency's worldwide business development director, Karen Kaufman, on new business development and pitch coordination. She will be based in London ...

DDB scoops two golds at Clios

of the year, BBDO Worldwide New York won network of the year, and MJZ Los Angeles and London won production ...

23red poaches CHI director Tom Huxtable

LONDON - Integrated marketing agency 23red has poached CHI & Partners business director Tom..., with the agency growing by 30% and now, with Tom at the helm, we are going to build on this even further ... . It won new business from Kings College London and La Senza. The agency has offices in London ...

On the Campaign Couch ... with JB

the Boer War? Q: We've got a person in our team who really hasn't lived up to the standards we expected ... categories: either "How Could You??!!"; or "About Bloody Time!" Even the best-run company harbours people ... benefits the bottom line but is even better for staff morale than a day at the races. You know who ...

The World's Leading Independent Agencies 2010: Change integrated

. The idea stirred plenty of emotions and head-shaking. Even our friends were doubtful - prophesying a ... losers? Not in the least bit, even though last year was not at all easy for us. So what happened ... -handed, with unfulfilled ambitions. But then you try even harder. And when you lose count, you realise you have managed ...

The World's Leading Independent Agencies 2010: Engine

advertising campaigns. Even then, we could see that clients no longer wanted to have conversations about ... book for bathtime reading. For Transport for London, we helped reduce the number of cyclists killed on London's roads by one-third using a short awareness test (www.dothetest.co.uk). It was launched with a ...

The World's Leading Independent Agencies 2010: Walker

why even bother reading on? Shouldn't we all run out of our offices and forget about everything? We ... of daily commuters. But will the iPad change the world for us? Of course not. Not even the invention ... ourselves, our ideas truly have the power to last a lifetime. The best ones even longer than that. So if you ...

The World's Leading Independent Agencies 2010: Fischer+Fala!

they changed the channel. Even before the remote control was invented. And if they didn't like the product ... relationship. Fischer+Fala! believes that integrated communication is the best way to do this. Even before ... to plunge deep in and devote to this new media, it had better not even try. Gandhi has long taught us ...

The World's Leading Independent Agencies 2010: Grupo W

pass to the brands' dressing room, even if it meant being considered the tainted, "digital bit" at first. We worked in a discreet place: few worked in it and even fewer paid it any attention, so our ... Partners or Wieden Kennedy. But even then, we kept feeling a little embarrassed about not being able ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.