30 May 2012
| by John Reynolds
TV ads before they air was challenged by nine viewers, who complained to the Advertising Standards ...
24 May 2012
| by Sara Kimberley
Grey London, the incumbent, has declined to repitch for the account, ending its two-year relationship with the food company.
The agency has worked on the 4 million Ryvita ad account since June 2009 and added the digital and social media business last year.
Grey was subsequently appointed ...
22 May 2012
| by Maisie McCabe
The campaign, which was planned by UM London, will use the tagline 'Bring on the Jubilicious ...
, will run across roadside and London Underground 48-sheets, T-sides on London buses and JCDecaux ...
London, said: "Our brand strategy for 2012 has sociability and conviviality at its core so we ve embedded ...
16 May 2012
| by Matthew Chapman
-Cola's sponsorship of the London 2012 Olympic Games has overshadowed its sponsorship of the Euro 2012 football ...
10 May 2012
| by Anne Cassidy
brief, won the account after a pitch against other agencies on the AHDB roster.
TBWA\London ...
.
Other AHDB roster agencies include Archibald Ingall Stretton, DDB UK, JWT London and The Red Brick Road ...
quality standards, while TBWA created an iPhone app that encouraged users to cook a virtual steak ...
10 May 2012
| by Jeremy Lee
The business was previously handled by JWT London, but the agency was forced to resign the account after it picked up a chunk of the Premier Foods business, including the Hovis brand.
JWT ...
its portfolio of brands between JWT London and McCann London in March. As well as Hovis, JWT picked up ...
08 May 2012
| by Maisie McCabe
The online game, created by Interpublic's UM London, is part of a wider campaign, 'The Truth ...
campaign."
UM London has worked on the media planning and buying for Burton's Biscuit Company since ...
planner at UM London, said: "Our Bing game allows teenagers to get completely immersed in the Wagon Wheels ...
03 May 2012
| by Campaign staff
, working with LBi's London agency and its chief creative officer, Chris Clarke, who worked on the pitch ...
03 May 2012
| by Jeremy Lee
VCCP has been handed the £25m advertising account for Muller Dairy, taking over from TBWA\London...the agency and its other roster shop TBWA\London.
Muller handed the entire business to TBWA, which ...
03 May 2012
| by Sara Kimberley
The agency beat CHI Partners, JWT London and WCRS to the business after a review that was called in March through AAR.
Bartle Bogle Hegarty was the incumbent on the account but did not repitch. The agency was appointed to the business in July 2010 when it was moved out of M C Saatchi, after nine years ...