to remove filtersCorsodyl 'ignore' by Grey London
09 May 2012
Corsodyl, the mouthwash brand, has launched a spot by Grey London to educate people about gum
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Unilever's Paul Polman on why 'advertising' means nothing to him, plus his vision for magic, not metrics
10 May 2012 | by Rachel Barnes
delivering the annual lecture of The Marketing Society in the evening, is all in a day's work. It will be 10 ... with the Dutchman at the company's landmark London headquarters, Unilever House, to find out how the company and its ... nearly 70% (since 2009). So even our shareholders understand that. Still, every six months we have a ...
Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
received a record number of entrants for our awards this year. The standard was particularly high making ... ." The awards ceremony will be held on Monday, 11 June 2012, at the London Hilton on Park Lane, London ... Benecol (Johnson Johnson) Sense Worldwide Bepanthen (Bayer) JWT Transport for London Honda UK ...
ASA appoints P&G's Donnelly and Sainsbury's Bookbinder
30 Apr 2012 | by Arif Durrani
The Advertising Standards Authority has appointed Roisin Donnelly and Alan Bookbinder to its ASA
Trading places: this week's people moves
20 Apr 2012 | by Daniel Farey-Jones
) JWT London has appointed Ricardo Figueira as its first digital executive creative director ... ) Profero London has appointed Ben Clapp as its executive creative director. ( Campaign ) Paul ...
VO5 Extreme Style 'pageant' by Euro RSCG London
12 Apr 2012
Euro RSCG London has created what it is billing as the first-ever iAd to use Twitter and its camera
Marc Pritchard interview: How P&G 'cracked' social ROI
28 Mar 2012 | by Noelle McElhatton
Click to read Marc Pritchard's comments on: The London 2012 Olympics Social media ... The balance between profit and purpose On the London 2012 Olympics Q: What financial ... . So our target [for the London 2012 Olympics] is an extra $500m in sales worldwide. Q: Few ...
Commercial TV and radio remain strong in Q1
14 Mar 2012 | by Arif Durrani
in the second half of the year as activity spikes around Fifa s Euro 2012 football championships and the London ...
L'Oréal Paris 'Casting Crème Gloss' by McCann London
01 Mar 2012
The competition to find a redhead, a blonde and a brunette was launched on 31 October with press ads and a TV spot featuring Cheryl Cole in which fans were encouraged to "cast yourself" by visiting the L Or al Paris Facebook page. An app created by McCann London's creative technology unit allowed ...
Lynx unleashes more chaos in Attract drive
24 Feb 2012 | by Loulla-Mae Eleftheriou-Smith
, which not only contains scenes of chaos, but by its very nature appears to even disrupt the TV schedule ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
