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Corsodyl 'ignore' by Grey London

Corsodyl, the mouthwash brand, has launched a spot by Grey London to educate people about gum

VO5 Extreme Style 'pageant' by Euro RSCG London

Euro RSCG London has created what it is billing as the first-ever iAd to use Twitter and its camera

L'Oréal Paris 'Casting Crème Gloss' by McCann London

The competition to find a redhead, a blonde and a brunette was launched on 31 October with press ads and a TV spot featuring Cheryl Cole in which fans were encouraged to "cast yourself" by visiting the L Or al Paris Facebook page. An app created by McCann London's creative technology unit allowed ...

L'Oreal Paris 'false lash telescopic' by McCann

The TV, press and digital campaign, created by McCann London, highlights the lengthening, false lash-effect of the mascara with the line Off The Scale . The 30-second TV spot, directed by Joe Roman through Knucklehead, sees Cheryl invite viewers to "play on a whole new scale". ...

Fairy 'rowers' by Grey London

Fairy has launched an ad in support of the Make-A-Wish Foundation.

Maybelline 'catwalk to the sidewalk' by McCann London

The idents, developed by McCann London, consist of a succession of colourful vignettes comprising fast-moving visuals that aim to bring "the catwalk to the sidewalk". The work was written by Trusha Naidoo and art directed by Rob Brown. Post-production was through Chrome. ...

VO5 'pageant' by Euro RSCG

Euro RSCG London has created an online unbranded film set in a rural community for VO5 Extreme

Private View: Ben Walker and Nick Meek

crowd out an already overcrowded art director's office with even more awards. Perfect casting, perfect ...

VO5 'haircare technology' by Euro RSCG London

Euro RSCG has created a new campaign for VO5's new haircare range.

Airwick 'fresh air' by Euro RSCG London

Euro RSCG London has created a 20 second TV ad for Air Wick to launch the brand's new aerosols.

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.