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CREATIVE STRATEGY: Greeks employ modern methods to fight for heritage

24 May 2012 | by Simon S Kershaw

I m a trained historian who recently married an archaeologist. So, not surprisingly, I think that the study of the past is a vital part of what makes up our identity, culture, nationhood even. And it's bloody good fun. Our so-called political leaders have taken a different view. Their proposals ...

CREATIVE STRATEGY: National Trust rediscovers the joys of childhood

09 May 2012 | by Simon S Kershaw

experience. Since I could walk, perhaps even before then, I was taken round every stately home, castle

Now is the time to capitalise on London's digital potential, says Boris

25 Apr 2012 | by Boris Johnson

With the London mayoral elections just over a week away, current mayor Boris Johnson makes his...London s got a fantastic future, the right timezone and the right language. It has a highly ... colossal regeneration taking place in East London. Simultaneously the city is becoming ever safer and more attractive to live in, so I think London has a clear lead over other so called global cities. We ...

Trading places: this week's people moves

23 Mar 2012 | by Daniel Farey-Jones

Advertising McCann London has appointed VCCP's international planning director, Dan Izbicki ... , and Mark Slack and Gemma Phillips , a creative team from The Red Brick Road. ( Campaign ) TWBA\London ... will not be replaced, with his responsibilities instead being spilt between TBWA\London s president, Robert Harwood ...

An absence of leadership

14 Feb 2012 | by Onesixtyfourth

ways. It is fully consumerist, even arrogant, yet because it is frank in what it is, and what ...

Minister backs 'pioneering' British ad industry

16 Jan 2012 | by Rich Sutcliffe

, or the reduction in corporation tax. Even in a very difficult economic environment he s reducing the taxes on businesses." "The creation of enterprise zones - Tech City a massive creative hub, in East London ...

DMA agrees new green targets with Defra

01 Nov 2011 | by Daniel Farey-Jones

will have to conform to the requirements of a new industry environmental standard that will replace PAS 2020 ... zero-waste society and reducing carbon emissions, but also lead to higher standards in direct marketing ...

DMA expels Data Providers UK after code breaches

28 Sep 2011 | by Daniel Farey-Jones

losing their jobs, but is bound to uphold the standards of best practice that apply to every company ...

ASA survey suggests compliance with online marketing rules

06 Sep 2011 | by Sarah Shearman

The vast majority of 120 websites surveyed by the Advertising Standards Authority adhered to its

Think BR: Brand Cameron - a defining moment

31 Aug 2011 | by Gareth Ellis

on style, short on substance. A battery of scandal - phone hacking, global debt and the London riots ... another setback when he was seen practicing his backhand while London burned. Now Tuscany is a memory ... these questions, but it s not clear what it is and how it will work. Even before the riots a YouGov Poll ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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