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LONDON - The London Evening Standard is to launch a series of spin-off extensions to its Eros...First up is the launch of an environmentally friendly version of the Eros card, as the Standard ... similar way to Transport for London s Oyster card, which offers commuters cheaper travel fares. Like Oyster, Eros cardholders hold their cards against a yellow pad at Standard vendor units to make ...
LONDON - The Evening Standard is planning to launch a contactless loyalty card scheme to help stave...sector. An Evening Standard spokesman confirmed it was investigating loyalty schemes and was currently ...
LONDON - The Evening Standard is launching a new charity version of its customer loyalty Eros Card...The Eros Charity Card, which launches tomorrow (2 October), enables cardholders to purchase The Evening Standard for half price, as with all Eros cards. The charity card allows savings to be donated ... to date news. Matt Harrison, sales and marketing director of the Evening Standard, said the economic ...
LONDON - Associated Newspapers' Evening Standard newspaper is launching a cashless payment card...-week sampling period, where readers will be given pre-loaded cards to redeem at Evening Standard vendor sites ... pad, located at selected vendor stands, to collect their copy of the Evening Standard. Readers need ... restaurants). Andrew Mullins, managing director of the Evening Standard, said: The Evening Standard Eros ...
LONDON - Sarah Sands, the editor-in-chief of Reader's Digest, is to join the Evening Standard...at the Standard, which is now under the majority ownership of Russian billionaire Alexander Lebedev. The Standard's recently appointed editor Geordie Grieg said: "Sarah is one of the most dynamic and motivating editors with a track record of creating lively, must-read journalism." According to the Standard, deputy ...
with London's Evening Standard in a bid to encourage more commuters to try its sandwiches. By presenting a
LONDON - The Institute of Direct Marketing is to run a members' evening event on consumer
LONDON – The Birmingham Evening Mail is launching its biggest drive to date to develop customer...relationships." He added that the initiative is a signal that the Birmingham Evening Mail is determined ... stage of the process," he said. The campaign has been enabled by the Birmingham Evening Mail's new ...
LONDON - A massive 76% of ads and marketing literature from financial services companies fails...and promotions that we scrutinised did not meet the requirements is highly disappointing, and even more so given ...
House of Fraser and L'Occitane are participating in a six-month trial by Royal Mail of evening...The trial enables shoppers to ask, at the point of order, for items to be delivered in the evening between 6pm and 10pm. Royal Mail said it was in talks with other retailers about them using the evening ... online businesses threw up the finding that 84% of them wanted Royal Mail's service standards improved ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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