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Young's teams up with Evening Standard for pub promotions

LONDON - Young's beers has formed a commercial partnership with the London Evening Standard in a...in the London Evening Standard complete with competitions to win tickets to the pub events for readers. There will also be a strong online presence involving Facebook, Twitter and the London Evening Standard website ... Alec Stewart. Consumers can visit www.standard.co.uk/youngs to enter the draw for tickets ...

Evening Standard appoints MediaEquals to Olympic brief

The London Evening Standard has appointed MediaEquals to exclusively auction off its print...number of commercial packages. Currently, the London Evening Standard publishes on average one cover ... . MediaEquals previously managed the sale of outdoor media for the Olympics. The Evening Standard ... specials. John O'Donnell, group commercial director of the Evening Standard, said: "We are very excited ...

Media Lifeline: Free London newspapers

From Metro to London Weekly, via the London Evening Standard, the free titles keep on coming....Newspapers (the then publisher of London's Evening Standard) launches Metro in London. Over the next seven ... that News International is plotting a free evening title, Associated launches Standard Lite. When NI's thelondonpaper arrives in September 2006, Standard Lite becomes London Lite. Another morning free, City AM ...

Evening Standard delays decision on major distribution push

LONDON - The London Evening Standard is to wait three months to gauge the advertising market...with Lebedev over the future ownership of the two London-based papers runs until February 15. ...

Evening Standard to go free from 12 October

LONDON - The London Evening Standard is to become a free newspaper from 12 October, with its...for the London Evening Standard. Its owners will be funding the distribution of over 600,000 copies ... owned by Associated Newspapers, which has a 25% stake in the London Evening Standard. Rate card advertising pages for the Standard are currently about a quarter more expensive than Associated s London Lite ...

Evening Standard eyes local TV channel contract

The London Evening Standard looks set to extend into broadcast media by bidding for one...as opposed to the top-down approach of a centralised local TV channel. A London Evening Standard TV ... by Lebedev in 2009. The revamp has included transforming the newspaper into a freesheet. The London Evening Standard declined to comment, while the DCMS was unavailable for comment. ...

Evening Standard debuts solus front cover ad

LONDON - London's Evening Standard, acquired from DMGT by Russian Alexander Lebedev two months ago...director at the Evening Standard, said the move "highlights the independence, individuality and innovation" of the new Evening Standard. Separately, today John Bryant, the former executive editor of the Daily Mail and current chairman of the Press Association Trust, has been appointed as chairman of the Evening Standard ...

Evening Standard posts 10% ABC increase

LONDON - London's Evening Standard registered a year-on-year circulation rise of nearly 10...The paper, which is battling against Associated Newspapers-owned sister paper the London Lite, and News International-owned thelondonpaper for readers, posted a year-on-year circulation increase of 9 ... . Distribution of the London Lite and thelondonpaper were both down slightly, with the former falling by 0 ...

Evening Standard set to review media strategy

The commercial activities of the London Evening Standard will be subject to a wide-ranging review...to the review will be the existing arrangements the Standard's sales team has with media agencies, and the paper ... even scrap. Hardy dismissed speculation that he will be just a short-term replacement for Anderson ... director at Carat, said that he was not surprised Standard bosses were rethinking their strategy. "I ...

Evening Standard 'sorry' by McCann Erickson

The London Evening Standard has launched a campaign apologising to Londoners for its performance...The print campaign, created by McCann Erickson, apologises to Londoners for losing touch, taking them for granted, and being negative, complacent and predictable. All of the executions begin with the word "sorry" and use the Standard's Eros logo. ...

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