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of the dangers of not being Year 2000 compliant, even while remaining inadequately prepared themselves. Peter

. Either way it is an issue that cannot be ignored, even though the industry has apparently left...on them. Either way it is an issue that cannot be ignored, even though the industry has apparently left ... . Unfortunately, solving the problem is an area which has failed to find a consensus even within the IT industry ... Hibbitt, managing director of Edelman PR Worldwide in London, points out: Suddenly there is hype ...

City & Corporate: Apple's secrecy is tantalising PR

There can be few companies in the world as adept at PR as Apple.

Copithorne and Bellows to open London office

Copithorne and Bellows, the US hi-tech agency, is to set up a London-based operation later...Copithorne and Bellows, the US hi-tech agency, is to set up a London-based operation later this year. The agency, which is part of Omnicom s Porter Novelli International group ... in the UK PR market, but needed a London presence to serve existing clients. He added that A Plus ...

ANALYSIS: Tech PROs face future with cautious optimism - News last week of IT firm Detica's stock market flotation has raised hopes among technology PROs that the worst of the sector's troubles are now behind it, says Andy Allen

its downturn. Some even believe conditions are already improving....and Edelman London all shed staff. However, some senior tech PROs are already noticing an upturn. AxiCom MD ...

PR EUROPE: LONDON: Legato hires Spreckley Pittham

Californian IT company Legato Systems has hired London-based Spreckley Pittham to manage its...Californian IT company Legato Systems has hired London-based Spreckley Pittham to manage its European PR. The account is worth pounds 200,000 in fees and covers PR in France, Germany, Netherlands, Scandinavia and the UK. Spreckley Pittham will replace Motive in the UK and co-ordinate local ...

Klofacova picked as Herald Comms London office MD

Technology specialist Herald Communications has ended its nine-month search for a London office head with the promotion of former Prague MD Sarka Klofacova. Klofacova takes on the London MD ... -sharing in the London office.' Prior to Herald, Klofacova worked at Mmd Marketing Communications ...

BORDER LINES: LONDON - Seagate Software hires dPa

Seagate Software, a US-based information management software firm, has appointed dPa Corporate Communications to handle its PR across Northern Europe. The pounds 100,000 fee account was won after a four-way pitch and was previously handled by Firefly Communications which didn t repitch. The agency s...

BORDER LINES - LONDON: Text beats three to Gartner

Gartner Group Europe, the technology support group, has appointed Text 100 to a pan-European account worth pounds 190,000 in fees. Text is believed to have pitched against previous incumbent Edelman Europe, Firefly and Noiseworks for the business which involves informing journalists across Europe of...

PR EUROPE: LONDON - Biss gets abreast of Silicon

Animation and special effects computer company Silicon Graphics has hired Biss Lancaster to help co-ordinate PR across 19 European countries. In addition the agency, which beat Arrow PR and Citigate Technology to the account, will write releases and brochures, and deal with press inquiries.

STOP PRESS: Tiny internet job handed to YoYo London

London to develop a UK media relations campaign for its new web site Tiny.com. Formerly known as Keene...Tiny Online, the e-tailing arm of PC manufacturer Tiny Computers, has handed a PR brief to YoYo London to develop a UK media relations campaign for its new web site Tiny.com. Formerly known as Keene, YoYo London will lead both corporate and consumer communication strategies. ...

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