Click on a filter below to refine your search.
This week, featuring work from BT, Mini, Comparethemarket.com, Cadbury Creme Egg, Lurpak and Virgin...the missus. So what does this fat foodie think of the latest effort by Lurpak to persuade me ... 'm appreciative of Lurpak and Wieden Kennedy's efforts to lighten things up a bit and bring some food flair ...
the improved Flora range as rival Lurpak, owned by Arla foods, launched a 10m ad campaign aligning itself with healthy eating, for its new product, Lurpak Spreadable Lightest . Follow Loulla-Mae Eleftheriou ...
Lurpak, focusing on new product Lurpak Lightest Spreadable....The joint venture, developed by Carat, will launch with a Lurpak cover-wrap of the Observer Food ... ingredient each month. A series of creative executions will run throughout the year, including a Lurpak ... . The media deal is part of a 10m push around the launch of Lurpak Lightest Spreadable , which aligns itself ...
Lurpak has unveiled a £10 million campaign aligning itself with healthy eating, to promote Lightest...Wieden Kennedy created a 60-second TV ad, as well as press, outdoor, digital and in-store work. The TV spot recalls the dramatic effects used in Lurpak s "kitchen odyssey" campaign. It was art directed by Andy Kelly and directed by Dougal Wilson through Blink. ...
Lurpak is launching a £10m ad campaign aligning itself with healthy eating, to promote Lightest...such as vegetables and fish being boiled chopped, filleted, mashed and roasted in quick succession, all using Lurpak ... . Simon Stevens, senior vice-president at Arla Foods, said: "Lurpak Lightest is our biggest product launch ... for the Lurpak brand, we're showing people that healthy food doesn't have to mean boring food." Norris ...
Krejci's exquisite film for Lurpak, "kitchen odyssey", which picked up a silver Craft Lion at Cannes ...
Lurpak has moved its global advertising account out of Saatchi & Saatchi and into its UK incumbent...Saatchi Saatchi first picked up the global advertising business in February last year after a pitch against Wieden Kennedy. Lurpak, which is owned by Arla, is currently available in more than ... odyssey" spot featured a man using Lurpak to make the perfect omelette. ...
Micklethwaite, who was head of brand strategy at the supermarket chain, has returned to Arla Foods, which owns the Lurpak and Anchor brands, having left the company to join Morrisons in June . His previous role at Arla was vice-president of marketing, but Micklethwaite has rejoined in the more senior ...
's the bastard offspring of McDonald's, Innocent, Halifax, Malibu, Lurpak and Waitrose ... AND IT TRAMPLES ...
and spreads brands, including Lurpak, Flora, Anchor, Clover and Country Life, account for 60% of the market. Arla Foods owns Lurpak and Anchor, while Unilever's portfolio includes Flora and I Can't Believe It's Not Butter (ICBINB). Clover and Country Life are Dairy Crest brands. Market-leading Lurpak is heavily ...
Haymarket Business Media © 1957 – 2012
