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, not because the numbers are higher. For instance, I loved the stuff that Lurpak did (in a long ...
Lurpak, the Arla-owned butter brand, has partnered with Last.Fm to create the Foodbeats tool, which...at Lurpak, said: "More and more people are passionate about food and cooking. In a modern kitchen people ... ." The initiative launches shortly after Lurpak rolled out a 10m campaign to support its new Lightest Spreadable ...
outstanding creative for Lurpak that makes great use of the media space. This is a real focus for us ...
for Lurpak "kitchen odyssey". In the best sync category, DDB UK won in cinema for the Harvey Nichols "walk ...
Lurpak, focusing on new product Lurpak Lightest Spreadable....The joint venture, developed by Carat, will launch with a Lurpak cover-wrap of the Observer Food ... ingredient each month. A series of creative executions will run throughout the year, including a Lurpak ... . The media deal is part of a 10m push around the launch of Lurpak Lightest Spreadable , which aligns itself ...
Lurpak is launching a £10m ad campaign aligning itself with healthy eating, to promote Lightest...such as vegetables and fish being boiled chopped, filleted, mashed and roasted in quick succession, all using Lurpak ... . Simon Stevens, senior vice-president at Arla Foods, said: "Lurpak Lightest is our biggest product launch ... for the Lurpak brand, we're showing people that healthy food doesn't have to mean boring food." Norris ...
income n/s Total accounts at year end 23 Accounts won 3 (biggest: Lurpak ... the global advertising for Lurpak, excluding the UK (after a shoot-out against the UK incumbent, Wieden ... from Lurpak and Manchester City.And much more in terms of our financial performance ...
" campaign and some strong Lurpak work. Its new-business performance was less remarkable. After a final shoot-out with Saatchi Saatchi, the agency missed out on the global Lurpak account that went up ...
Saatchi Saatchi has received three nominations, one for T-Mobile "welcome back" and two for European Tour campaign's "clay pigeon" and "gong" spots". Wieden+Kennedy is nominated for Cravendale "cats with thumbs" and Lurpak "kitchen odyssey" spots, while Bartle Bogle Hegarty is shortlisted ...
The agency pitched and won the three-month campaign after having worked on the brand s trade PR for the past 18 months, alongside fellow Arla brands Lurpak and Anchor Cream. Anchor brand manager Louise Turnball said: Following a successful 18 months of working with Publicasity from a trade perspective, we ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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