09 Aug 1996
| by ROBERT GRAY AND STEPHEN FARISH
We all know why business needs good public relations. But how do PR
consultancies become good...We all know why business needs good public relations. But how do PR
consultancies become good ...
ambitions for a PR firm.
Good Relations founder Tony Good started his consultancy above a
menswear ...
. That s an inhibitor of growth, says
Good.
My policy was always to bring in people who I thought were better ...
23 Jan 1997
| by NEIL KENDLE
- and good crisis management starts with
prevention....A contraceptive device manufacturer might be expected to understand
the concept of prevetion - and good crisis management starts with
prevention.
If you raise consumers expectations too high about a product you re
asking for trouble. Over the last week criticism in the media of the
Persona ...
18 Sep 1998
| by Ian Darby
people such as a trawlerman and a lollipop
lady twanging red braces to express their delight with good...Earlier this week Norwich Union launched its latest advertising
campaign, featuring everyday people such as a trawlerman and a lollipop
lady twanging red braces to express their delight with good returns from
their policies.
Norwich Union also used retained agency QBO to handle the PR support ...
30 Jan 1998
| by JEMIMAH BAILEY
newspaper now regularly run stories about ads, is good news for PR
agencies hoping to capitalise on ad...newspaper now regularly run stories about ads, is good news for PR
agencies hoping to capitalise on ad ...
21 Nov 2008
| by Anthony Hilton
robust performance given what is happening in its advertising markets. But the good news was ignored...The values of the stock market, and with it the PR approach of
companies, has become inverted. Normally companies play up the good
points and down-play those that disappoint. In recent weeks this has
changed. Now companies seek to outdo each other with bad news. Thus Yell
was followed by Virgin Media ...
19 Nov 1999
an excellent infrastructure score. An IPR
Certificate helped the agency achieve a good industry recognition...an excellent infrastructure score. An IPR
Certificate helped the agency achieve a good industry recognition ...
10 Nov 1995
| by LEXIE GODDARD
THE HUMAN ANGLE: The right props and a good location can turn a boring
shot into a news...THE HUMAN ANGLE: The right props and a good location can turn a boring
shot into a news ...
whose art directors are paid to understand and appreciate the need for
good images.
Public ...
wonderful
picture was there but PR people don t realise that good photography
takes time, he says ...
14 Mar 1997
| by TOM DAWN
, and having a good time - brand images of Pizza
Hut s deep pan pizzas...., and having a good time - brand images of Pizza
Hut s deep pan pizzas.
Baywatch at one time had ...
09 Jul 1999
| by SIMON ELLERY
appointed a London headhunter to find a replacement. The
IPA s PR department, headed by Tessa Gooding...appointed a London headhunter to find a replacement. The
IPA s PR department, headed by Tessa Gooding ...
19 Nov 1999
| by ANDREW HOLT
stopped
and had a good laugh, says Jessica Edwards, who works on the
account.
The experience ...
.
After a good bounce you are totally exhausted, says Edwards. Say no
more.
...
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