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Luxury goods ads fuel FT revenue growth

26 Feb 2007 | by Olivia Solon

LONDON - Strong growth in luxury goods ads helped ad revenues at the Financial Times rise by 9% in 2006, according to parent company Pearson's preliminary annual results, out today.

Burson-Marsteller Italy launches luxury goods division

06 Aug 2002 | by Joe Gill,

ROME - Burson-Marsteller Italy is launching a new communications division to cater for high-end, luxury goods clients.

The World: Shanghai - New BBDO agency targets luxury goods market

18 Apr 2008

BBDO is extending its activities in China with the launch of Proximity Live to capitalise on the country's rapidly expanding luxury goods market.

Online ads better than TV at promoting luxury goods

19 Feb 2008 | by Sarah Crawley-Boevey

LONDON - An increasing number of luxury goods purchases are being made on the back of online advertising, according to research carried out by the Internet Advertising Bureau and design magazine Wallpaper.

Online ads better than TV at promoting luxury goods

19 Feb 2008 | by Sarah Crawley-Boevey

An increasing number of luxury goods purchases are being made on the back of online advertising, according to research carried out by the Internet Advertising Bureau and design magazine Wallpaper.

Brunswick lands UK brief for luxury goods firm PPR

22 Oct 2004 | by Tom Williams

PARIS: Pinault-Printemps-Redoute, Europe’s largest seller of luxury goods by market capitalisation, has hired Brunswick as its first financial and corporate PR adviser in five years.

International Herald Tribune goes for luxury goods ads

30 Jul 2003 | by Jennifer Whitehead,

LONDON - The International Herald Tribune is hoping to increase advertising revenues with the launch of a new section for luxury goods advertisers, appearing every Thursday in the title.

Luxury goods giant moves to centralise media pan-Europe

15 Sep 2000 | by MATTHEW COWEN

Richemont, the Swiss luxury goods group, has begun a pan-European media review aimed at consolidating its high-profile brands into one network.

Luxury goods giant pulls £10m account out of CIA

12 Aug 1998

- The world s largest luxury goods giant, the French firm Louis Vuitton Moet Hennessy, has ripped its UK media business out of CIA Medianetwork and handed the entire 10 million centralised account to Initiative Media.

Luxury goods giant pulls £10m account out of CIA

12 Aug 1998

- The world s largest luxury goods giant, the French firm Louis Vuitton Moet Hennessy, has ripped its UK media business out of CIA Medianetwork and handed the entire 10 million centralised account to Initiative Media.

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