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Ogilvy crafts The Economist's maiden TV campaign for India

to themselves and their societies. Bob (Shashanka Chaturvedi) from Good Morning Films has directed these TVCs ...

Tete-a-tete at Cannes with Sir Martin Sorrell

starting to see the impact of very significant price increases in packaged goods, which have been increased ... will grow at 5-6%, which I think is a good thing. China and India cannot grow at 10% compound forever ... the prospects are very good; you've got the World's Fair, the Expo, you've got the Asian Games, you've got ...

Ogilvy hosts Portfolio Night in Mumbai

good portfolio, judges were asked to blow a horn placed on their table. Much to the delight ... in what I do. If I need to be in this business, I need to have a hunger for doing good work. All three ...

BBH's Hegarty, Bogle and Sherwood on India

good opportunity for us to introduce our team to them. All these meetings are very informal, please do ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.