07 May 2008
| by Jemima Bokaie
LONDON - Once the preserve only of the rich, luxury is now reliant on a wide range of consumers.... By promoting its least inspiring products, such as its double-G logo goods, Gucci risks losing its luxury ...
As consumers tighten their purse strings, luxury brands face a quandary: lower people ...
-end lines, it offers goods such as its famous handbags that are priced in the hundreds rather than ...
22 Jun 2005
| by Simon Brooke
Luxury goods are no longer the preserve of the well-heeled. But in gaining more customers, brand...years. The luxury goods industry is currently worth about $134bn (£74bn) and is set to grow by 4 ...
to images of luxury goods and wealth with the growth of celebrity culture, a democratisation of the luxury ...
design and store concept speak for themselves.
THE BASICS
Luxury goods
- The number of 'high net ...
24 Aug 2000
| by JAMES CURTIS
, but
they are members of a set that s rocket-fuelling growth in the luxury
goods sector...., but
they are members of a set that s rocket-fuelling growth in the luxury
goods sector.
Luxury goods companies ...
70% leap in profits to dollars 273.2m (pounds 170.75m).
Claire Kent, luxury goods analyst ...
.
Logo mania
The result is that luxury goods brands are able to reach out to a larger
slice ...
03 Dec 1998
| by RICHARD BRITTON
financial services, motors and packaged goods and are
less reliant on the luxury sector ...
spent more wisely.
On the subject of luxury
Recently, Coleridge spoke to an audience of mostly female cosmetics and
fragrance executives on the subject of luxury under the shadow ...
21 May 1998
| by ANNE-MARIE CRAWFORD
Mulberry, the luxury goods company, has poached Clarks Graham Sim
to be its marketing director....Mulberry, the luxury goods company, has poached Clarks Graham Sim
to be its marketing director.
Sim had been with the shoe retailer for 11 years, holding the post of
men s international brand manager for four years. He will report
directly to Mulberry chairman Roger Saul.
Sim joins ...
23 Nov 1995
Cunard is to develop a range of QEII-branded luxury goods for sale on
board, as part of a strategy...Cunard is to develop a range of QEII-branded luxury goods for sale on
board, as part of a strategy to strengthen the fleet s five-star image
under the new Cunard umbrella identity ...
specific.
There is little loyalty in the luxury cruise market and we have to be
outstanding ...
19 Feb 1998
| by ANNE-MARIE CRAWFORD
Alfred Dunhill, the luxury goods company, has appointed Joan Rolls
as head of marketing, with a...Alfred Dunhill, the luxury goods company, has appointed Joan Rolls
as head of marketing, with a brief to raise the brand s profile.
Rolls will be expected to broaden distribution, which will involve the
brand being sold through new retailers, and refocus the brand to attract
a younger ...
26 Sep 2007
Alfred Dunhill, the luxury goods company for men, has drafted in actor Jude Law as the first...An ad campaign launching in January will feature the actor modelling
Dunhill's spring/summer 2008 menswear collection and Poacher leather
goods. Law has previously appeared in advertising for the brand in
Asia. Dunhill, which specialises in clothing and accessories, has six stores
in the UK, including ...
26 Feb 1998
| by VICTORIA MEDHURST
Luxury goods brand Alfred Dunhill is not preparing to launch a
women s wear range, contrary to a...Luxury goods brand Alfred Dunhill is not preparing to launch a
women s wear range, contrary to a report in last week s Marketing.
...
16 Jan 1997
| by CLARE MURPHY
Mustoe Merriman Herring and Levy has been appointed as the
advertising agency for luxury goods...Mustoe Merriman Herring and Levy has been appointed as the
advertising agency for luxury goods firm Wedgwood. It will develop an
international campaign for the firm.
...