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Luxury goods that put profits before prestige in a slowdown risk long-term brand damage

LONDON - Once the preserve only of the rich, luxury is now reliant on a wide range of consumers.... By promoting its least inspiring products, such as its double-G logo goods, Gucci risks losing its luxury ... As consumers tighten their purse strings, luxury brands face a quandary: lower people ... -end lines, it offers goods such as its famous handbags that are priced in the hundreds rather than ...

Luxury brands: Spoiled goods

Luxury goods are no longer the preserve of the well-heeled. But in gaining more customers, brand...years. The luxury goods industry is currently worth about $134bn (£74bn) and is set to grow by 4 ... to images of luxury goods and wealth with the growth of celebrity culture, a democratisation of the luxury ... design and store concept speak for themselves. THE BASICS Luxury goods - The number of 'high net ...

Not taking luxury for granted: The luxury goods sector is thriving, but top brands need to find a

, but they are members of a set that s rocket-fuelling growth in the luxury goods sector...., but they are members of a set that s rocket-fuelling growth in the luxury goods sector. Luxury goods companies ... 70% leap in profits to dollars 273.2m (pounds 170.75m). Claire Kent, luxury goods analyst ... . Logo mania The result is that luxury goods brands are able to reach out to a larger slice ...

the glossy magazine market, a sector which is dependent on luxury goods advertising

financial services, motors and packaged goods and are less reliant on the luxury sector ... spent more wisely. On the subject of luxury Recently, Coleridge spoke to an audience of mostly female cosmetics and fragrance executives on the subject of luxury under the shadow ...

Mulberry hires footwear chief

Mulberry, the luxury goods company, has poached Clarks Graham Sim to be its marketing director....Mulberry, the luxury goods company, has poached Clarks Graham Sim to be its marketing director. Sim had been with the shoe retailer for 11 years, holding the post of men s international brand manager for four years. He will report directly to Mulberry chairman Roger Saul. Sim joins ...

THIS WEEK: Cunard unveils branded goods

Cunard is to develop a range of QEII-branded luxury goods for sale on board, as part of a strategy...Cunard is to develop a range of QEII-branded luxury goods for sale on board, as part of a strategy to strengthen the fleet s five-star image under the new Cunard umbrella identity ... specific. There is little loyalty in the luxury cruise market and we have to be outstanding ...

Dunhill boss set to target young

Alfred Dunhill, the luxury goods company, has appointed Joan Rolls as head of marketing, with a...Alfred Dunhill, the luxury goods company, has appointed Joan Rolls as head of marketing, with a brief to raise the brand s profile. Rolls will be expected to broaden distribution, which will involve the brand being sold through new retailers, and refocus the brand to attract a younger ...

Dunhill signs up Jude Law for ads

Alfred Dunhill, the luxury goods company for men, has drafted in actor Jude Law as the first...An ad campaign launching in January will feature the actor modelling Dunhill's spring/summer 2008 menswear collection and Poacher leather goods. Law has previously appeared in advertising for the brand in Asia. Dunhill, which specialises in clothing and accessories, has six stores in the UK, including ...

Alfred Dunhill

Luxury goods brand Alfred Dunhill is not preparing to launch a women s wear range, contrary to a...Luxury goods brand Alfred Dunhill is not preparing to launch a women s wear range, contrary to a report in last week s Marketing. ...

Wedgwood campaign

Mustoe Merriman Herring and Levy has been appointed as the advertising agency for luxury goods...Mustoe Merriman Herring and Levy has been appointed as the advertising agency for luxury goods firm Wedgwood. It will develop an international campaign for the firm. ...

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