Search results for Luxury Goods

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Mama Mio 'Get Waisted' by Baber Smith

industry's charity Look Good...Feel Better (LGFB).

John Lewis 'spring home campaign' by Adam & Eve

Providing 'Inspiration for every home', the new spring home campaign features sets of ideas for the home including: 'Time for Tea', 'Lighten Up', 'The Power of Flowers' and 'Good Night Sleep Tight'. The campaign was art directed by Nici Hofer and the photographer was Karin Berndl. ...

Andrex 'shea butter' by JWT London

The 20-second ad, which promotes the brand s new shea butter variant, parodies an ostentatious perfume ad, by featuring shots of luxurious items accompanied by a deep and sultry voiceover. Set ... bottom. For the feel of luxury. ...

Burson-Marsteller Italy launches luxury goods division

-end, luxury goods clients....Diego Lifonti. Corona and Gherardelli are veteran professionals in luxury goods and fashion brands ... , considered 'niche'. Fashion and luxury brands now have a higher profile than ever before and are part of a ...

NEWS: Dunhill reviews its luxury goods PR business

Alfred Dunhill, the luxury menswear and accessories company, is reviewing its estimated pounds 70...Alfred Dunhill, the luxury menswear and accessories company, is reviewing its estimated pounds 70,000 PR account. Five agencies have been shortlisted for the business, including Attenborough Associates, GCI, Shandwick subsidiary Prime Communications and incumbent agency Caroline Neville ...

NEWS: Dunhill reviews its luxury goods PR business

Alfred Dunhill, the luxury menswear and accessories company, is reviewing its estimated pounds 70...Alfred Dunhill, the luxury menswear and accessories company, is reviewing its estimated pounds 70,000 PR account. Five agencies have been shortlisted for the business, including Attenborough Associates, GCI, Shandwick subsidiary Prime Communications and incumbent agency Caroline Neville ...

Luxury goods that put profits before prestige in a slowdown risk long-term brand damage

LONDON - Once the preserve only of the rich, luxury is now reliant on a wide range of consumers.... By promoting its least inspiring products, such as its double-G logo goods, Gucci risks losing its luxury ... As consumers tighten their purse strings, luxury brands face a quandary: lower people ... -end lines, it offers goods such as its famous handbags that are priced in the hundreds rather than ...

the glossy magazine market, a sector which is dependent on luxury goods advertising

financial services, motors and packaged goods and are less reliant on the luxury sector ... spent more wisely. On the subject of luxury Recently, Coleridge spoke to an audience of mostly female cosmetics and fragrance executives on the subject of luxury under the shadow ...

BBH clinches work for global launch of Ferragamo perfume

Bartle Bogle Hegarty has won a global assignment from Ferragamo, the Florence-based luxury goods...Bartle Bogle Hegarty has won a global assignment from Ferragamo, the Florence-based luxury goods company. BBH beat a team from Saatchi s London and Rome offices to win the launch task ... in the 20s, makes and sells shoes, handbags, luggage, scarves and other luxury goods. Separately ...

Alfred Dunhill hires Yellow Door to attract youth

Luxury goods firm Alfred Dunhill has appointed Yellow Door to update its image and attract younger...Luxury goods firm Alfred Dunhill has appointed Yellow Door to update its image and attract younger consumers. Yellow Door pitched against Purple and Anna Nicholas Associates for the account, which is believed to be worth a six-figure sum. The account was previously handled ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.