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Luxury goods firm Alfred Dunhill has appointed Yellow Door to update its image and attract younger...Luxury goods firm Alfred Dunhill has appointed Yellow Door to update its image and attract younger consumers. Yellow Door pitched against Purple and Anna Nicholas Associates for the account, which is believed to be worth a six-figure sum. The account was previously handled ...
Asprey, the upmarket jewellery and luxury goods retailer, has recruited its first head of PR...Asprey, the upmarket jewellery and luxury goods retailer, has recruited its first head of PR to act as the public face of the company. Tania Foster-Brown, marketing manager for the Asprey-owned businesses Mappin and Webb and Watches of Switzerland, will join on 3 February. Her brief ...
Luxury goods manufacturer Mulberry has appointed GCI Focus on a financial and corporate brief...Luxury goods manufacturer Mulberry has appointed GCI Focus on a financial and corporate brief. The agency was hired without a formal pitch. Mulberry was reported to have been approached ... effect on its profits. The downturn in the Asian economy also hurt the luxury brand, as a substantial ...
Louis Vuitton has appointed a new PR manager for Turkey. Gaye Ayral joined the luggage and luxury...Louis Vuitton has appointed a new PR manager for Turkey. Gaye Ayral joined the luggage and luxury goods company last week, assuming responsibility for media relations and strategic communications. Ayral reports to the general manager of Louis Vuitton Turkey, Roueida Hobeika. Previously ...
Frangi has appointed Redhead PR to position Tie Rack as a supplier of 'luxury goods for the masses'. Recently installed group marketing director Sara Carter said the company believed Tie Rack's Italian connection had been underplayed. Redhead replaces three-year incumbent and fashion specialist Stephanie ...
Eighty-six per cent of consumers will choose to buy a product associated with a cause, if price and quality are equal, says the latest survey by Business in the Community (BITC).
BP gained more favourable press coverage than any other UK company in the third quarter of the year.
. Dickson Concepts, the Hong Kong-based luxury goods company which bought Harvey Nichols from the Burton ...
clients are fashion designer Ronit Zilkha and luxury goods brand Alfred Dunhill. 'If anything, Christmas ... publications from Loaded to Good Housekeeping plan production schedules in the run up to Christmas three months ... Teletubbies brand. 'This is the first year that BBC Worldwide has attended but it's a good idea to talk ...
Luxury sports watch brand Tag Heuer has picked Peretti Communications to handle its PR account...Luxury sports watch brand Tag Heuer has picked Peretti Communications to handle its PR account, which was previously held by Aurelia Public Relations. Tag Heuer marketing manager David Savidan saw pitches from five agencies and drew up a two-strong shortlist of Peretti Communications ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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