Public unruffled by 'sexy' outdoor ads
28 Feb 2012 | by Maisie McCabe
in outdoor advertising should be reduced. Last year s banned ad for Lynx, the " cleaner you ...
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Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
media marketing for its Lynx Excite campaign. ASOS, British Gas, McDonald s and John Lewis have ... ASOS Dr Pepper the Pepperhood (Coca-Cola) Zone Lynx Excite Unilever Skoda Fallon Skoda ...
The seven sins of content marketing
22 Feb 2012 | by David Benady
from the outset if they want to create intriguing content. Murray identifies Lynx as a brand that has ...
M&S rapped over 'irresponsible' lingerie bus ad
30 Nov 2011 | by Sarah Shearman
stance this for the first time after it banned a Lynx deodorant ad, featuring model Lucy Pinder ...
BrandMAX: Simon Clift imparts global marketing experience
22 Sep 2011 | by Loulla-Mae Eleftheriou-Smith and John Reynolds
insight," which included work by Nike, Dulux, and Unilever-owned Lynx. "It doesn't come much more universal than the fact that 15-year-old boys are obsessed with sex, and on that insight, Lynx is based." ...
Hall of Fame shortlists finalised and deadline extended
09 Sep 2011 | by Staff
Marks Spencer Microsoft Virgin Atlantic *Walkers *Johnnie Walker *Lynx *ComparetheMarket Innovators ...
Adwatch (July 20): Top 20 recall - Specsavers turns action-packed
20 Jul 2011 | by Robin Garton, Creative director, MBA
advertising for you, you are onto a winner. Some great ads along the way have made that happen, the Lynx spoof ...
Slogan competition picks crop from the past year
07 Jul 2010 | by Jacob Mathias
This year's winner of endline data search service Adslogan's annual competition will be announced online, early in September. Last year's AdSlogan winner was VCCP s catchphrase 'Simples' for Comparethemarket.com, followed by Lynx Bullett s 'Pocket pulling power' by Bartle Bogle Hegarty New York. In third ...
Power 100: Next Generation
02 Jun 2010 | by Nicola Clark
sure the 'Lynx Effect' still resonates is a big job. The Lynx/Axe brand is established in 41 countries ... the mark with the recent parody of Lynx's "Billions" ad.' ANNA SHEARD 27, SENIOR MARKETING MANAGER ... .' Favourite campaign: Specsavers. 'From Postman Pat to its take on the Lynx ad, its creative executions always ...
Marketing's Power 100
26 May 2010 | by Nicola Clark
recent TV campaign parodying Lynx's 2006 'Billions' ad, featuring bikini-clad women running toward a man ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
