Hall of Fame shortlists finalised and deadline extended
09 Sep 2011 | by Staff
Marks Spencer Microsoft Virgin Atlantic *Walkers *Johnnie Walker *Lynx *ComparetheMarket Innovators ...
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Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
media marketing for its Lynx Excite campaign. ASOS, British Gas, McDonald s and John Lewis have ... ASOS Dr Pepper the Pepperhood (Coca-Cola) Zone Lynx Excite Unilever Skoda Fallon Skoda ...
Slogan competition picks crop from the past year
07 Jul 2010 | by Jacob Mathias
This year's winner of endline data search service Adslogan's annual competition will be announced online, early in September. Last year's AdSlogan winner was VCCP s catchphrase 'Simples' for Comparethemarket.com, followed by Lynx Bullett s 'Pocket pulling power' by Bartle Bogle Hegarty New York. In third ...
Power 100: Next Generation
02 Jun 2010 | by Nicola Clark
sure the 'Lynx Effect' still resonates is a big job. The Lynx/Axe brand is established in 41 countries ... the mark with the recent parody of Lynx's "Billions" ad.' ANNA SHEARD 27, SENIOR MARKETING MANAGER ... .' Favourite campaign: Specsavers. 'From Postman Pat to its take on the Lynx ad, its creative executions always ...
Marketing's Power 100
26 May 2010 | by Nicola Clark
recent TV campaign parodying Lynx's 2006 'Billions' ad, featuring bikini-clad women running toward a man ...
Helen Edwards on Branding: The third way
05 May 2010 | by Helen Edwards
-measure hair protrusion with an accuracy that would do justice to particle physics. Even Unilever, with Lynx ...
Brand Manager of the Week
09 Jun 2009 | by Sarah Johnson
or slogan? Without a doubt, Lynx's 'Un-leash the man leather'. I'm also a fan of Budweiser's 'Real men ...
Power 100 Marketers of 2009: 51-100
27 May 2009 | by Staff
including Dove, Lynx and Persil. Known for giving his agencies free rein to come up with what can often be risque campaigns, he has backed a range of headline-grabbing work for Lynx. Close has also overseen a ...
Biggest brands: Top 10 brands by product category 2008
23 Sep 2008 | by Jane Simms
for most of Lynx's 18% sales growth last year. The success of the 'Chocolate man' work drove ... came from NPD in 2007, when Unilever reformulated all its fragrances. Lynx's position as the UK's top ... (total) 160-165 155-160 4 4 Colgate 160-165 145-150 9 5 Lynx 135-140 115 ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
