Experian kicks off £6m media review
24 May 2012 | by Katherine Levy
Experian, the online credit-checking service that owns the CreditExpert brand, is reviewing its £6 million media planning and buying account.
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HSBC's Chris Clark on a new era for the bank's marketing
31 May 2012 | by Alex Brownsell
that will make consumers 'feel reassured' about banking with HSBC. 'If I'm honest, I think we were lucky ...
Zurich calls £100m global ad review
24 May 2012 | by Anne Cassidy
Zurich, the insurance company, is conducting a global review of its estimated £100 million advertising account.
Apple cements most valuable brand status as UK's giants slide
22 May 2012 | by Daniel Farey-Jones
Rank Change # Brand Brand Value 2012 ($M) Brand Value Change '12 vs. '11 ... H M 13,485 4% -15 59 Cisco 13,317 -18% New 60 ...
Think BR: Online finance in the age of data
14 May 2012 | by Philip Dyte
behind the scenes. So for instance, say I m a Charlotte Street kind of guy based in NW5 who buys his ... data, shows that I m spending a lot of weekends in a few villages outside Newbury. Social data shows ... on Facebook. Chances are, I m about to buy a house. That s just one example, and it s probably ...
Financial Services Compensation Scheme reviews ad account
10 May 2012 | by Jeremy Lee
to be handled by M4C. ...
Iain Anderson: Lobbying's open book
10 May 2012 | by Matt Cartmell
was trying to climb out, the snappers had a field day and I m there trying to stand in front to shield him ... remember going into Christmas in 2007 and feeling not very perky. I m asking myself: "Is it a good idea ...
FTI Consulting's strategic comms arm sees 2.9% first quarter revenue decline
09 May 2012 | by Alec Mattinson
decreased to $45.0m ( 28m) from $46.4 million in the first quarter of 2011. The company said that M A ... was $4.5m over the quarter, or 10.1 percent of segment revenues, compared to adjusted segment EBITDA ... reported that revenues increased 9.2 percent to a first quarter record of $395.2m compared to $361.8m ...
College Hill founder Alex Sandberg steps down
08 May 2012 | by Alec Mattinson
for me to step away from the business. I m proud to have played my part in building the company that I ... of options , most likely to be mainstream business strategy roles. I m certainly not retiring, he added. He ... the group at around 45m, saw Sandberg step down from his role as group chairman, handing day ...
Porta Communications records £1.5m annual loss
08 May 2012
Porta Communications, the recently established AIM-listed comms business, recorded a £1.5m loss...executives. The group s revenue topped 1m during the year, but operating losses increased from 523k to 1.57m. David Wright, chairman and chief executive officer of the company, commented: We continue ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
