Groupon readies to recruit agency for UK brief
01 Jun 2012 | by Sara Luker
company, still in its first year on the stockmarket, has narrowed its net losses by 96 per cent to 2.2m ...
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The age of the interim marketer
01 Jun 2012 | by David Benady
2009. 'Rather than do something I don't want to do or that isn't right, I'm happy to do interim work ...
Fujifilm lifts digital spend by more than 40% to push into social
01 Jun 2012 | by Sarah Shearman
, investing 2m in an integrated push to promote its new FinePix camera models. Lucy Edwards, marketing ...
BlackBerry maker confirms 'significant' job cuts amid review
30 May 2012 | by Matthew Chapman
." RIM aims to save $1bn ( 638m) by the end of fiscal 2013 through "significant spending reductions ...
Tria Beauty appoints UM London to £1m media account
30 May 2012 | by Maisie McCabe
Tria Beauty, the home laser-hair-remover manufacturer, has appointed UM London to its £1m strategic...confirmed Tria Beauty will spend around 1m on media over the next year. The first work planned and bought ...
Apple welcomes former Dixon boss with £36m 'golden hello'
28 May 2012 | by Nick Batten
Apple has awarded a $56m (£36m) "golden hello" to John Browett, the former Dixons boss who...The payment consists of free Apple shares, currently worth $562 each, which will be distributed over five years. Browett was paid around 1m last year for running Dixons' retail chains PC World ... , Apple's chief executive, passed up $75m in dividend payments he was due to receive in the next decade ...
Activision poised to bring in The Red Consultancy
25 May 2012 | by Sara Luker
caught up in a separate case involving TUPE proceedings when the agency won a 1m Boots consumer PR ...
Large-scale NFC ads trial gets 3,000 people to interact
25 May 2012 | by Maisie McCabe
s Lucozade Sport; ITV2; H M; Mercedes; EA Games' 'Mass Effect 3', and Morrisons. Richard Brooke ...
Daily deal site DiscountVouchers.co.uk hires Rooster PR
25 May 2012 | by Sara Luker
and consumer sectors. From July to December 2011 UK consumers spent 292.5m on daily deal websites, saving, on average, 56 per cent on their purchases, or 375m. Competition is fierce however, with 70 active daily ...
Microsoft UK's Philippa Snare on refocusing on innovation after a major restructure
24 May 2012 | by Sarah Shearman
m investment in a new, unnamed, subsidiary of bookseller Barnes Noble's Nook eReader and tablet ... , there has to be a balance between what I'm giving and getting, and if I'm not learning and stretching ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
