Castrol 'Tested To The Limit' by M&C Saatchi Sport & Entertainment
30 Aug 2011
The footballer Cristiano Ronaldo stars in a documentary by Castrol to launch its new advanced engine oil product, Castrol Edge.
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Ribena 'Ribena Plus' by M&C Saatchi
24 Apr 2012
M&C Saatchi has created a campaign to launch Ribena Plus.
Aviva 'paving the way' by Balloon Dog
27 Jul 2011
athletes for more than a decade. Stars included in the ad are the Olympic 400m gold-medallist Ohuruogu ... heptathlon champion, Louise Hazel; the 1500m wheelchair racer Danny Lucker; the shot-putter Danny Nobbs ...
Time To Change 'it's time to rethink' by Dare
22 Mar 2011
The campaign, created by Dare, includes a TV spot featuring an office worker imagining the possible reactions of his colleague, who has been away from work with mental health problems. The ad ends with the colleague s simple reaction: "I m okay, thanks for asking." The joint campaign is the result of a ...
My YouTube ad of the week: Amy Kean, Havas Media
10 Oct 2011
Amy Kean, director of social media, Havas Media Why I like this For some reason, a cinema audience will laugh at the most mundane of ads. I've never quite got my head around it I'm pretty sure ... is that the catchphrases are so good that I find it hard to remember what the message is. I'm not sure I know anything ...
Selfridges 'project ocean' by 18 Feet & Rising
16 May 2011
microsite. It was art directed by Liv Wadstr m, is supported by press, online and poster advertising. ...
NatWest 'secret cricketer' by Glue Isobar
24 Aug 2011
The concept was by Glue Isobar, with PR by M C Saatchi Sports Entertainment, to showcase NatWest s support for grassroots cricket via the club. The footage features Vaughan playing in disguise as ringer "Gary Watson" at Goldsborough Cricket Club. ...
Cadbury 'race season' by Fallon
02 Mar 2011
. The 6.5m campaign marketing spend, part of an overall 50 million invested by Cadbury in the 'Spots v ...
Department of Health 'real kids' by Miles Calcraft Briginshaw Duffy
15 Sep 2009
The targeted TV campaign, created by Miles Calcraft Briginshaw Duffy, is tailored to each channel and programme in which it will run. For example the ad running on living sees a young boy say: "Hi mum I know you re watching Living and I m scared of you smoking because all your lungs are already bad". ...
Barry M 'wake up your make-up' by The Teds
21 May 2009
In the first ever TV ad for Barry M, creative agency The Teds has created a campaign promoting
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
