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LONDON - Lycamobile, the international mobile telecoms provider, has appointed M2M to handle its £6...and M2M's primary tasks will centre around "a substantial outdoor campaign" supported by print promotion ... supersides and a strong presence on the London Underground. M2M will also work alongside Lycamobile ... MacCallum, M2M managing director, said: "M2M's appointment comes at a strategically important time when ...
Omnicom's M2M International has parted company with global managing director Peter Thomson, who...Media Week understands that Thomson officially left the agency earlier this month although M2M has ... and it is not known what his next business venture will be. Thomson established M2M in 2002 with a vision to "create ... after winning Estee Lauder s international business, and M2M now boasts offices in 21 markets. Prior ...
M2M's Mark Hanlon has been promoted from account director to head of TV, allowing deputy managing...duties to Hanlon, who has worked at M2M for more than five years. Previously, Hanlon worked for CDP for three years as a TV manager, alongside M2M s managing director Alistair McCallum. Prior to that, Hanlon ... responsibility across clients such as the Est e Lauder group and Uniqlo. M2M has also recruited Simon Carr ...
LONDON - MediaVest Manchester has picked up two accounts totalling nearly £2m....The agency s digital unit MVi has landed the digital account for SeaFrance, the cross-Channel ferry operator from Mediaedge:cia. Last week, AW Media landed the company s offline media brief. According to The Nielsen Company, SeaFrance spent 1.2m on media in 2008. MVi will assist SeaFrance with its ...
of a £15m media and marketing initiative.
LONDON - Omnicom's M2M has been awarded the media planning and buying duties for this summer's £5m...The appointment extends M2M's relationship with drinks distributor Gerber Juice Company, for which it already handles the 2m media business for Welch's Grape Juice. Creative for the upcoming ... in April 1998, the orange-coloured drink generated more than 150m in annual sales. However, this first ...
High-profile celebrities provide spark for high street brand's successful £10m Christmas TV...11.516 0 0 0 Brand M S Brand owner Marks Spencer Group Media agency Walker Media Creative agency RKCR/Y R M S has replaced Coca-Cola as the brand whose advertising embodies the spirit of Christmas. This year's 10m festive campaign, which launched on TV on 11 ...
LONDON - Guardian Media Group's Manchester-based TV channel Channel M has been awarded a licence...As well as being available on Sky's satellite TV service, Channel M will now be available on digital terrestrial when analogue terrestrial TV is switched off in the Manchester region. Channel M ... . The part of the spectrum Channel M will be broadcast on is used as a buffer between television transmitters ...
there will be no redundancies among his 125 staff after US media giant Hearst agreed to pay a reported $325m (£221.4m...courting iCrossing. The media group originally approached iCrossing with an unsolicited bid of $250m, which ... three years after iCrossing entered the UK by buying Brighton-based Spannerworks for 10m, later changing its name to iCrossing . Last month, Visit Wales appointed iCrossing UK to handle its 1.2m ...
Outdoor media owner JCDecaux is upgrading its M4 Torch, a double-sided superstructure site, which...bank NatWest, in a campaign by M C Saatchi booked though WPP media agency MediaCom and WPP out ... on the M4 Torch will deliver an image, described by a spokesman for JCDecaux, as three times as clear as the current screens. Spencer Berwin, managing director of sales at JCDecaux, said: "The M4 Torch ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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