Castrol 'Tested To The Limit' by M&C Saatchi Sport & Entertainment
30 Aug 2011
The footballer Cristiano Ronaldo stars in a documentary by Castrol to launch its new advanced engine oil product, Castrol Edge.
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TfL 'the Olympic delivery' by M&C Saatchi
31 Jan 2012
Transport for London and the Olympic Delivery Authority have launched a campaign by M&C Saatchi
My YouTube ad of the week: Amy Kean, Havas Media
10 Oct 2011
Amy Kean, director of social media, Havas Media Why I like this For some reason, a cinema audience will laugh at the most mundane of ads. I've never quite got my head around it I'm pretty sure ... is that the catchphrases are so good that I find it hard to remember what the message is. I'm not sure I know anything ...
My YouTube ad of the week: James Hilton, AKQA
06 Apr 2011
James Hilton, chief creative officer, AKQA Why I like it Lego is cool. Star Wars is cool. Poo is funny. QED; this is cool and funny. I wanted to leave it there, but I must at least give the illusion that I m educated. That illusion will often take the form of searching for a deeper meaning ...
Sony 'paint' by Fallon
12 Oct 2006
firework display using 70,000 litres of paint and £1m of Semtex....Directed by Jonathan Glazer, "paint" broke this week as a 70-second ad in the Champions' League game between Manchester United and FC Copenhagen. The ad was shot over the summer on a derelict Glasgow housing estate, and cost almost 2m to produce. It attempts to demonstrate the Bravia LCD ...
ITV ‘injustice’ by BBH
01 Jun 2011
The campaign will break with a teaser phase first, consisting of unbranded print and digital to create intrigue and conversation around the campaign, before the big reveal. The ads aim to challenge viewers to stop and think. The work was created by Simon Pearse and Emmanuel Saint M Leux. The illustrator ...
Elephant Magazine 'elephant' by M&C Saatchi
31 May 2011
M&C Saatchi has created an outdoor and press ad for Elephant, an arts and visual culture magazine.
Frijj 'swamp football' by Grey London
17 Aug 2009
£2m deal with Sky to sponsor award-winning football show, Soccer AM.
Freeview 'corgi' by 18 Feet & Rising
07 Apr 2011
The 1.8m ad campaign, by 18 Feet Rising, aims to encourage viewers to upgrade to Freeview HD in time for the wedding. The TV shows corgi dogs as they journey across the countryside, over the Dartford Bridge, hitch a ride with a lorry driver and hop on a boat to watch the service on Freeview ...
Change4Life 'Channel 4 Simpsons sponsorship' by M&C Saatchi
05 Oct 2009
Change4Life, the department of health healthy eating initiative has signed up as the sponsor of The Simpsons on Channel 4 and is promoting the tie-up with a series of idents.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
