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Trading places: this week's people moves

of Michael Pring, Dare's managing partner, who has resigned less than a year after the merger with MCBD ...

Trading places: this week's people moves

-standing creative director on Waitrose , to head creative on the 25m account. Hoggins previously worked at MCBD ...

Jonathan Durden

he co-founded in 1990, to join Miles Calcraft Briginshaw Duffy. He plans to work on MCBD pitches ... at MCBD offer him their full support. July 2008 : Durden, now billed as "Irvine Welsh with an Essex ... this publishing coup, Durden scales back his MCBD work and becomes the creative partner of MPG. Working alongside ...

Fire Kills by RKCR/Y&R tops RAB rankings

. Benecol by MCBD (now Dare) with media by Carat Every January, many of us make resolutions and decide ... by MCBD/Dare with media by M4C Is it just me or has anybody else suddenly had the image of Moira ...

Media360: Premier Foods' Goldstone on managing agencies

and media suppliers. Using a case study of the Hovis 'Go on Lad' campaign, which was created by MCBD (now ...

Trading places: this week's people moves

to complete its management line-up. Robertson was the managing director at MCBD before its merger with Dare ...

Mark Lund to leave COI tomorrow

client Waitrose , in return for giving the parent company of MCBD, now part of Dare, a substantial ...

Trading Places: This week's people moves in advertising, marketing and media

of MCBD 's 77 staff and Dare's 189, has announced its management line-up: Helen Calcraft , the MCBD ... , the executive planning director at MCBD, is chief strategy officer. ( Campaign ) Leo Burnett has ended its ...

Media's secret societies: are you in?

Durden and MCBD managing partner Helen Calcraft. Two of the co-founders Martin Bowley and David Kershaw ...

Waitrose sticks with Smith and Blumental for Christmas push

As part of the promotional schedule, the two chefs will take centre stage in a television campaign created by independent agency MCBD. The first ad breaks today during the middle advertising break of ITV1 s Coronation Street and runs with the strapline "Everyone s recipe for a great Christmas ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.