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services. Earlier in his career, Sorokin had digital and creative leadership roles at MRM Worldwide, Digitas, and Modem Media. He also was co-founder and managing director of Grey Interactive Worldwide. ... in New York, Sorokin will report to London-based Mindshare Worldwide chief executive Dominic Proctor ...
LONDON - BBC Worldwide is to sell online ad inventory worldwide, apart from North America...The deal means most ad sales worldwide, on and offline, will be handled by BBC Worldwide, which ... house Ad2One. Worldwide sales will be led by BBC Worldwide executive vice-president of advertising sales, Chris Dobson. BBC Worldwide's 16 sales offices across the world will handle the inventory ...
LONDON - The BBC Trust's review into BBC Worldwide's remit is to expected to complete in the spring....was "of the view that [BBC Worldwide needs] to be modestly contained and the detail of that we will make public once we have finished our inquiries." BBC Worldwide has come under fire from its UK commercial ... argue that BBC Worldwide should only launch brand extensions around properties present on BBC TV ...
's commercial arm BBC Worldwide in the new role of president, worldwide networks and global iPlayer....Bennett will take up her new role in February 2011 and will have responsibility for BBC Worldwide ... of BBC Worldwide s multiplatform distribution strategy for delivering British TV content internationally ... Worldwide, said: "Jana's track record in commissioning and producing world-class content across the whole ...
Channel 4's Daniel Heaf has rejoined BBC Worldwide in the newly created role of digital director....s digital innovation fund. Prior to that he was director of digital ventures at BBC Worldwide. Heaf has ... development and business opportunities worldwide. He will report to BBC Worldwide chief executive John Smith ... our digital ambitions. We re thrilled to have him back at BBC Worldwide." Heaf said: "There ...
LONDON - BBC Worldwide has signed a three-year revenue-share partnership to handle the MasterChef...Under the deal, BBC Worldwide will now handle the multiplatform licensing programme including live ... Production from November. BBC Worldwide will also handle MasterChef branded publications such as "bookazines" and "partworks" and a MasterChef website hosted on BBC Worldwide's www.bbcgoodfood.com. Peter Phippen, managing ...
BBC Worldwide, the commercial arm of the BBC, will no longer be able to expand its activities...The BBC Trust has unveiled a series of changes to the future commercial remit for BBC Worldwide ... of the BBC Trust. "The Trust will want to ensure that BBC Worldwide s plans for Lonely Planet secure ... , the Trust has supported the Executive s recommendation to make BBC Worldwide s activities a "more ...
Jaynie Bye is managing director, youth and children's magazines, BBC Worldwide...of the Pops and Match of the Day. What's it like working for BBC Worldwide? It's energising, filled ... Worldwide depart ments, TV execs and rights owners. What's the best thing about your job? Luckily ...
LONDON - BBC Worldwide has won a Queen's Award for Enterprise, recognising its international...the Government and business community. This is the second time BBC Worldwide has received a Queen's Award for Enterprise. BBC Worldwide was the only media company to receive an award in the category of International ... Worldwide's marketing strategy, which it said emphasises a mix of local market knowledge, linguistic skills ...
LONDON - The BBC Trust is conducting a review of the commercial arm of the BBC, BBC Worldwide...and the guidelines around BBC Worldwide. "It is now an appropriate time to review the boundaries of (BBCWW) and we ... Worldwide has come under fire from its UK commercial rivals in recent times for allegedly encroaching ... of a 75% stake in the publisher. Its rivals argue that BBC Worldwide should only launch brand ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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