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A sector in transition, magazines are experimenting with digital platforms and deeper reader engagement. Mike Fletcher speaks to the leading magazine publishers about what is happening, just weeks after the latest ABC figures were posted.
The second half of 2011 continued to be a challenging time for magazine publishers, with only four of the top 20 consumer titles achieving lifts in print circulations.
Hearst Magazines, the publisher of Cosmopolitan and Esquire, has reported pre-tax profits of £12.4m for 2010, more than nine times its profit of £1.3m reported in 2009.
The first six months of 2011 proved be another challenging period for magazines in the UK, with notable winners and losers across the top 100 magazines by circulation.
Fewer than half of 93 national newspapers and lifestyle magazines have a mobile-optimised website, according to a new survey.
The top 100 magazines including publisher information and percentage of circulation actively purchased, according to the latest ABC figures.
Fipp, the global magazine association, has revealed that there are now 319 fewer British magazines in circulation than in 2009, and magazines have been the worst hit out of all media in terms of declining ad revenue.
The top 100 magazines including publisher information and percentage of circulation actively purchased, according to the latest ABC figures.
The latest set of NRS figures shows declining readerships for most magazines, but Northern & Shell's New and Bauer Media's Grazia have succeeded in bucking the trend in the women's weekly sector.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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