Fashion magazines are losing ad revenue and readers
18 Aug 2009 | by Sarah Johnson
LONDON - The magazine sector, not surprisingly, has failed to escape the ravages of recession.
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John Lewis links with five IPC magazines for autumn push
21 Sep 2009 | by Sarah Johnson
LONDON - IPC Southbank has signed a deal with John Lewis to promote its autumn collection across five of its home-interest titles.
NEWS ANALYSIS: Emap Elan brand extensions head down the escape route - Are the days of standalone magazines numbered? Mark Tungate investigates
27 Sep 1999 | by MARK TUNGATE
These days it s almost impossible to buy a magazine that exists as a standalone print product. In fact you re generally buying into a lifestyle brand that incorporates everything from a website to clothing and accessories.
Magazines revel in growth surge
18 Feb 1999 | by ANNE-MARIE CRAWFORD
Nearly half of the top 100 consumer magazines enjoyed circulation increases during the second half of last year, according to the latest ABC figures.
FASHION REPORT: How magazines keep their grip on fashion advertisers - Style and fashion coverage is now spreading into mainstream media - and the advertisers are taking notice
19 Sep 1997 | by RICHARD COOK
When Wagadon, the publisher of the Face, launched Arena, it became the subject of a TV programme. They couldn t believe we were quite that stupid, the Wagadon advertisement director, Rod Sopp, laughs. They wheeled out various industry pundits to make their case. They all agreed there was a place...
SUPPLEMENT: TOP MAGAZINES; Sector profiles
12 Apr 1996 | by JANET IZATT
Janet Izatt reviews a year in which the rise of men s titles, epitomised by the success of Loaded, left women s magazines casting around for reasons to explain their readership losses
The survival of alternative magazines
12 Apr 1996
Magazines for the trendsetters and fashion gurus are enjoying a revival. Mairi Clark finds out how many are likely to succeed
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
