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How long can the UK dominate the European digital landscape?

11 Oct 2010 | by Catherine Borrel

TV, newspapers, magazines, cinema, radio and outdoor) the UK is shown to be the most mature market ...

Tissot debuts augmented reality campaign for latest range

30 Apr 2010 | by David Barros

Tissot are inserting ads complete with AR codes into the June issues of T3 and GQ magazines, allowing readers to 'try on' and interact with a virtual model of their watches using a webcam-enabled computer. The ad features a tip-on in GQ and a cut-out template wristband in T3. The wristband can also ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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