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reality into magazines to drive cross-platform engagement....The retail group, which owns brands including Littlewoods, Very and isme, is building on its heritage in catalogue-based retailing by modernising magazines with technology provided by Aurasma ... -monthly magazine. An image of celebrity interior designer Laurence Llewelyn-Bowen will initiate a behind ...
Speaking at Conde Nast's Digital Briefing in London yesterday (22 February), David Rowan, editor of Wired magazine, said there is some "strange consumer psychology" in action, with shoppers using "Sites like Blippy, [which] are all about getting the validation of the crowd." Blippy enables consumers ...
In her new role, Macleod Smith who was publishing director of Hearst Magazines UK's Esquire and Harper's Bazaar until last September will report to Natalie Massenet, the founder and executive chairman of the company, and Mark Sebba, the CEO. She has been tasked with developing a new media ...
'll be doing outdoor, TV, newspapers, magazines, Facebook, Twitter. Some of that will be in partnership ...
, created by Bartle Bogle Hegarty, to continued investment in content across its magazine, Facebook, Twitter ...
Company magazine to introduce US Design, an online pop-up shop open for just 30 days. This offered products from 76 US designers, with shoppers encouraged to download the magazine's US Design iPad app ... 's subscription to the magazine came free with every purchase. Fab.com founder and chief executive Jason ...
On the face of it, the department store's promise of free Wi-Fi in stores seems almost like a kindly old newsagent tolerating students grazing through the magazine rack. However, closer inspection reveals a data exchange at work. As my colleague Matthew Chapman reports, John Lewis customers who ...
and the display of magazines in shops. The idea of the website was mooted in the Conservative and Labour ...
teams operate in a similar way to magazine editors: recognising, surfacing and creating styles ...
and mobile, but we still have magazines,' explains Nuttall. 'For us, it's not a question of one or the other ... it's a question of one or the other (magazines, mobile or tablets). These (modern platforms ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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