07 Nov 1996
spend this autumn.
The push will be supported by a press campaign in a range of women s
magazines ...
07 Nov 1996
Unit and is a former head of
marketing on The Economist magazine.
Choice brings Katz ...
.
Drive On
Midland Independent Newspapers is launching an official magazine for new
drivers called Drive On. The magazine, produced by the Driving
Standards Agency, will have a circulation of one ...
07 Nov 1996
| by KAREN DEMPSEY
for the first time this year by
Meeting Professionals International and Business Traveller magazine,
which ...
the best
return on their investment.
Business Traveller magazine appraises the future role ...
01 Nov 1996
| by CLAIRE BEALE
TDI, the transport advertising company, has raided the magazine industry
and appointed Mike Baker...TDI, the transport advertising company, has raided the magazine industry
and appointed Mike Baker of IPC as marketing director.
Baker is currently the advertising marketing director of IPC,
responsible for the strategic branding and promotion of more than 70
titles, including TV Times, Loaded ...
01 Nov 1996
| by DAVID REED
Tribune, roadside billboards, airport panels and inflight
magazine insertions can deliver the same ...
25 Oct 1996
| by MAIRI CLARK
in one of the marketing magazines a couple of months
ago, but I don t know where it came from. We ...
24 Oct 1996
magazines in a three-way
pitch.
...
17 Oct 1996
| by CATHY BOND
breaks in UK hotels. The magazine negotiated terms with each
one of 700 hoteliers taking part ...
11 Oct 1996
by the year
2000.
Rosie Boycott, the editor of Esquire magazine, is strongly tipped to
take over ...
10 Oct 1996
| by LAURA MAZUR
concerned what Simon Marquis,
editorial director of Marketing magazine, called the brain-aching
dilemma ...