18 Dec 1997
| by DRAYTON BIRD
BBC Magazines has pulled the plug on Clothes Show magazine after
the title failed to generate...BBC Magazines has pulled the plug on Clothes Show magazine after
the title failed to generate ...
in
the magazine since it was launched in 1987.
Peter Phippen, managing director of BBC Worldwide, was unavailable to
comment on the closure, but a spokeswoman for BBC Magazines said:
Despite significant ...
18 Dec 1997
, record shops and at festivals, together with
trusted teen magazines, radio and the style press ...
advertising and design agencies, in-house marketing
departments, and magazine and book publishers ...
18 Dec 1997
further with a full-page ad in one of their most
widely read specialist magazines, Fish Fryers Weekly.
The magazine has a circulation of only 2500, but the ad attracted 243
replies. Almost a quarter of these (23 ...
18 Dec 1997
| by FABIENNE TYLER, Chair, DMA Royal Mail A
-Direct
Chris Arnold - Draft Direct Worldwide
Julia Porter - IPC Magazines
Paul Rouse - IMS Group ...
18 Dec 1997
, in
addition to inserts, were used in women s weekly and monthly magazines,
as well as Sunday supplements ...
18 Dec 1997
to the readership
of different magazines - classic tailoring for Marie Claire, young and
funky for Looks ...
18 Dec 1997
| by AMANDA LUTCHFORD
years -
his longest period of employment with one company.
After a brief stint at IPC Magazines ...
-1987 Sales executive/sales group head, Capital Radio
1987-1989 Sales controller, IPC Magazines ...
18 Dec 1997
| by DRAYTON BIRD
. The
average length of a letter to sell a consumer magazine was 3.3 pages;
for business magazines, 2.1 pages ...
18 Dec 1997
| by Anne-Marie Crawford
in producing successful spin-off brands from the Mail on Sunday s You
magazine, in what is a growing sector ...
Independent Newspapers, the UK s sixth largest regional
publisher, launched a customer magazine ...
18 Dec 1997
.
SECOND
The Radio Times is a large and complex magazine, and potential buyers
need an extended ...
, Quick Cuisine, in its Saturday Weekend magazine. This provided
an opportunity to target busy, female ...