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CAMPAIGNS: BT boxes clever with payphones - Rebranding

07 Nov 1997 | by NICK PURDOM

and targeted teachers and regional media to encourage participation. In July, readers of teen magazine ... Week in November and a photography competition in style bible i-D magazine. Sponsorship has ...

MEDIA: IN BRIEF - Change for VNU network titles

31 Jan 1997 | by DANNY ROGERS

VNU has renamed PCLAN as Network Solutions. The publisher is expanding the magazine to target...VNU has renamed PCLAN as Network Solutions. The publisher is expanding the magazine to target network professionals dealing with Wide Area Networks, telecommunications, intranets and the Internet. Its other network title Network News has been redesigned. ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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