19 Dec 1998
| by SANDRA COLLINS, Marketing Director, Opt
, surrounded by women s magazines, I
rarely read them thoroughly because I find many of them too
patronising...., surrounded by women s magazines, I
rarely read them thoroughly because I find many of them too ...
.
What I am looking for in a health and beauty magazine is one which
offers me the information I need ...
.
So how does Real Health s
journalism was pretty good. The magazine doesn t patronise and is heavy ...
19 Dec 1998
| by RAYMOND SNODDY
.
Endorsement by homestyle magazines is a very important part of any DIY
store s public relations. The message ...
quality than consumers think. Having an editor from a magazine such as
Homes readers.
Homebase wanted a fully integrated campaign with involvement from
several magazines. It also wanted this theme ...
19 Dec 1998
| by NEILL DENNY
Customer Magazines (HCM) is moving into the medical and
business-to-business markets. The new arm ...
19 Dec 1998
| by SANDRA COLLINS, Marketing Director, Opt
previous editor of Emap s men s magazine FHM, has been the
managing director of Kiss since March 1987 ...
19 Dec 1998
| by MARK ROBINSON
tied to Time Out magazine that would provide the sort of individualists
who might drink the cocktail ...
18 Dec 1998
| by JOHN TYLEE
Boots the Chemist is set to revive its customer magazine for a
third time after seeing pitches...Boots the Chemist is set to revive its customer magazine for a
third time after seeing pitches ...
Magazines,
Premier Magazines and one other publisher.
Boots is keen to publish a glossy magazine ...
to produce a glossy magazine costing 95p.
However, the quarterly title was suspended in September 1995 ...
18 Dec 1998
| by MAIRI CLARK
She magazine asked seven agencies to
come up with a campaign to relaunch the much-maligned male...Of all the objects that could be said to need a dramatic revamp,
few can beat the image of men. So She magazine asked seven agencies to
come up with a campaign to relaunch the much-maligned male ...
t rate the ad.
She magazine s design team even had a bash at creating an ad, using
sweet ...
18 Dec 1998
| by ANNA GRIFFITHS
BBC Magazines was forced to withdraw the latest issue of its
children s title, Live shelves last...BBC Magazines was forced to withdraw the latest issue of its
children s title, Live shelves ...
in the diary and we had it reprinted to be
put back on sale. As the magazine is aimed at children aged ten ...
.
The magazine was pulled from the shelves as soon as the rogue entry was
spotted and will go back on sale ...
18 Dec 1998
| by CLAIRE BEALE
Ever since the first issue of Wallpaper came out, I ve wanted to
live in this magazine. I don t...Ever since the first issue of Wallpaper came out, I ve wanted to
live in this magazine. I don t ...
to get you
through all that affected canape conversation, darling.
On the surface, the magazine ...
one big
pretentious wank, but dig a little deeper and it s one of the few
consumer magazines ...
18 Dec 1998
| by ANNA GRIFFITHS
publishes 130 enthusiast magazines in the
car, action sports and outdoor sectors, reaching a core target ...
.
The US publisher will also supply additional revenue streams through its
magazine brand franchises ...
, action sport, hi-tech and sport.
Major magazines within its portfolio are Motor Trend, which ...