MEDIA: Digital boosts media spend
17 Dec 1998 | by MARK PATTERSON, Managing Director, BJK&
of the future in terms of time and money invested by consumers, while magazines and cinema will both enjoy ...
magazines on 27 December and will run for three months, followed by further above- and below ...
of the future in terms of time and money invested by consumers, while magazines and cinema will both enjoy ...
years ago he was running a magazine circulating on student campuses. Today, aged 33, the New Yorker ...
to head the magazine s web operation....Andrew McGregor, director of marketing at The Economist for the past four years, has been promoted to head the magazine s web operation. His appointment indicates The Economist Group s wish to expand its business base beyond its current readership. Although The Economist ...
subscriber. The RNID is incorporating the pack into its magazine, 1 in 7, which is sent to 12 ...
Anthony Thornton has joined music magazine NME s web site (nme.com) as editor. Thornton joins IPC...Anthony Thornton has joined music magazine NME s web site (nme.com) as editor. Thornton joins IPC magazines, from Miller Freeman where he edited dotmusic, the web site of the music business trade magazine, Music Week. nme.com contains news, reviews, chat and special offers. ...
veteran of magazine publishing, you could see him being far more at home in the pin-striped world ... for brands such as Top of the Pops and Top Gear are at least as much based on the magazines (produced ...
. But, his equation of the future of television with the recent explosion in the specialist magazine ...
been matched by a burgeoning travel media. Television, national press, radio, outdoor, magazines ... destinations backed by intelligent travel writing , says Gresty. Upmarket magazines Colin ... 5000 a year on travel, but the magazine is not intended to exclude the aspirational readers ...
, and by the press and travel magazines. The site can be found at expedia.msn.co.uk. ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.