to remove filtersMEDIA: Soutar selected for top creative Emap Radio role
19 Dec 1998 | by SANDRA COLLINS, Marketing Director, Opt
previous editor of Emap s men s magazine FHM, has been the managing director of Kiss since March 1987 ...
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MEDIA CASE STUDY: HOMEBASE
19 Dec 1998 | by RAYMOND SNODDY
. Endorsement by homestyle magazines is a very important part of any DIY store s public relations. The message ... quality than consumers think. Having an editor from a magazine such as Homes readers. Homebase wanted a fully integrated campaign with involvement from several magazines. It also wanted this theme ...
BBC pulls children’s title over diary entry
18 Dec 1998 | by ANNA GRIFFITHS
BBC Magazines was forced to withdraw the latest issue of its children s title, Live shelves last...BBC Magazines was forced to withdraw the latest issue of its children s title, Live shelves ... in the diary and we had it reprinted to be put back on sale. As the magazine is aimed at children aged ten ... . The magazine was pulled from the shelves as soon as the rogue entry was spotted and will go back on sale ...
Emap pays #720m for US publishing venture
18 Dec 1998 | by ANNA GRIFFITHS
publishes 130 enthusiast magazines in the car, action sports and outdoor sectors, reaching a core target ... . The US publisher will also supply additional revenue streams through its magazine brand franchises ... , action sport, hi-tech and sport. Major magazines within its portfolio are Motor Trend, which ...
HOTLINE
18 Dec 1998 | by JOHN TYLEE
The National Magazine Company has split with its masthead TV programming partner, Granada...The National Magazine Company has split with its masthead TV programming partner, Granada, following the latter s decision not to use NatMags programmes on the ITV network. NatMags will cease broadcasting its Zest and Good Housekeeping shows on Granada s satellite venture, GSkyB, and, said Terry ...
MEDIA: FOR THE RECORD
18 Dec 1998 | by ALASDAIR REID
the New Statesman, to discuss the possibility of buying the magazine. Harris has been quoted as saying the magazine, which sells around 26,000 a week, would be of the left but independent under his control ...
PRIVATE VIEW
18 Dec 1998 | by ANDREW CRACKNELL
, Richard Huntington, Chas Bayfield, Jim Bolton Photography: Good Housekeeping magazine Exposure ...
MEDIA: The decor decade - Home interest titles have multiplied in recent years, whether as standalone, TV spin-offs or contract titles Andy Fry reports.
17 Dec 1998 | by ANDY FRY
Since 1990, the home interest magazine market has undergone a boom of staggering proportions. From...Since 1990, the home interest magazine market has undergone a boom of staggering proportions. From a base of around six titles, there are now almost 30 magazines competing for readers ... launched, they have brought new purchasers into the marketplace. The consumer magazine boom ...
MEDIA: Digital boosts media spend
17 Dec 1998 | by MARK PATTERSON, Managing Director, BJK&
of the future in terms of time and money invested by consumers, while magazines and cinema will both enjoy ...
STOP PRESS
17 Dec 1998 | by DANNY ROGERS
it has contingency plans . Allied Domecq has launched its first customer magazine in an attempt to build loyalty for its Harvey s Bristol Cream brand. Harvey s, a glossy lifestyle magazine aimed ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
