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FHM Bionic muscles in on fitness magazines

FHM readers who want a different kind of six pack from the one they usually carry home from the offie can get in shape with a new brand extension - FHM Bionic.

Magazines face net test

Magazines face net test

Luci Rathan leaves magazines for top role at Cardguide

Luci Rathan, ex-publisher of Loaded, has turner her back on the magazine world to join postcard advertising pioneer Cardguide.

MEDIA: NEWSPAPERS ON E-COMMERCE - Electric dreams become a firm reality/Newspapers are making their on-line presence felt with magazines and sections aimed at the general reader, for whom e-business is now big business

There is something ironic in the way traditional newspapers are all hastily putting together new sections about the internet and e-commerce - a bit like the canal companies helping to build the railway lines during the last industrial revolution.

RELATIONSHIP MARKETING AWARDS 1999: The Haymarket Customer Magazines retail award

WINNER Client Tesco Agency Forward Publishing HIGHLY COMMENDED Client Freemans Agency In-house HIGHLY COMMENDED Client Safeway Agency 141 Communications

MEDIA: Customer mags make their mark - Andy Fry reviews the winning entries of the APA customer magazines industry awards

This is the first year the Association of Publishing Agencies (APA) has organised a dedicated awards event for the UK s pounds 302m customer magazine publishing sector, underlining the fact that the medium now plays a crucial role in the client s communication with its customer base.

Emap disposes of 13 business magazines

UK publishing giant, Emap, has sold 13 business magazines and seven events to Informa for 28 million.

Emap disposes of 13 business magazines

UK publishing giant, Emap, has sold 13 business magazines and seven events to Informa for 28 million.

Emap looks to shed Finance magazines as single portfolio

Emap Business Communications is thought to be renewing efforts to sell its Emap Finance magazine division.

MEDIA CHOICE: Anna Griffiths chooses the pop-up campaign for Boots No.7 make-up, which is currently running in a number of women’s magazines

As I settled down to read this month s Marie Claire I noticed a big bulge a third of the way into the magazine. Expecting to pull out the usual clutch of irritating inserts I opened the offending section to find a cardboard pop-up featuring the latest No.7 make-up range spring into action.

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