20 Dec 1999
| by CAROLINE MARSHALL
placement for this
campaign (focusing particularly on the back covers of magazines) helped
to ensure ...
the magazine s red masthead. The copywriting
skills of David Abbott are also clearly apparent. This campaign ...
17 Dec 1999
| by CAROLINE MARSHALL
... Talk, the ferociously hyped US celebrity magazine fronted by
Tina Brown.
GEMS
BBH ...
in the market, they say, but we re not sure if there s a market in
the gap ... Emap Elan s Parents magazine ...
in this magazine, it s pissed
somebody off. The late great Steve Rabosky of APL bids farewell to his
many UK ...
19 Nov 1999
and Confused,
Attitude, Scene and i-D. By phasing the campaign across carefully
selected magazines ...
19 Nov 1999
of booklets in association with Empire magazine, free film
tickets given away on radio and an internet site ...
15 Nov 1999
| by JIM CURTIS
. Under new editor
Louise Chunn, the magazine has become much more style-oriented, and this
has enabled
11 Nov 1999
| by CRAIG SMITH
IPC Magazines is reviving Nova, the leading style magazine of the
1960s and 1970s, in its first...IPC Magazines is reviving Nova, the leading style magazine of the
1960s and 1970s, in its first major women s monthly magazine launch for
more than ten years.
Nova, first launched in 1965, was lauded for its design and editorial
content - a mix of fashion, social crusading and gossip. It closed ...
04 Nov 1999
| by JAMES CURTIS
, magazines and Sky TV. Designed by
WPP-owned BDG McColl, there is a similar store in Glasgow and more ...
for
express purchases and a quiet area for browsing books and magazines. An
LED screen at the front ...
22 Oct 1999
| by FELIX SALMON
of the US magazine, Mademoiselle, is listing
the title s basic editorial menu. It s not very different from...of the US magazine, Mademoiselle, is listing
the title s basic editorial menu. It s not very different from other
women s magazines and that seems to sum up Mademoiselle.
But the title knows exactly who it s targeted at. It s not a teen
magazine but the next step up. The readers are in their 20 ...
21 Oct 1999
| by PAUL WHITFIELD, Reporter, Marketing
in fashion magazines such as
Drapers Record, but Lowes expects to expand the campaign into magazines
like ...
21 Oct 1999
| by ALEXANDRA JARDINE
-created ads, booked to run in the November and December
issues of magazines including Elle, Good ...
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