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MARKETING MIX - That was the week that was

ahead of a likely advertising ban; Dennis Publishing is revealed to be planning a new men s magazine ...

MDI’s Business21 to hit newsstands in January

An e-commerce magazine launches this month as a controlled circulation title, and will become a...An e-commerce magazine launches this month as a controlled circulation title, and will become a ... and launch editor of Business21, said: It s an easy-to-read business magazine for the reader who wants ... - this magazine is about using technology to improve your business. Business21 will have two principal ...

MEDIA ANALYSIS: Brand Spend Analysis - Mum’s logged on to Iceland: how the UK supermarket is pushing its online service

magazine picked up the biggest share of Iceland s press spend with pounds 28,500 of ads and inserts. Radio Times landed pounds 18,500, Best got pounds 17,848, and The Mail on Sunday s You magazine ...

RELATIONSHIP MARKETING AWARDS 1999: The Haymarket Customer Magazines retail award

. The core communication, however, is a series of eight magazines, posted to coincide with key stages, from early pregnancy to two-year-olds. The magazines provide information and advice from experts ...

magazines industry awards

awards event for the UK s pounds 302m customer magazine publishing sector, underlining the fact...awards event for the UK s pounds 302m customer magazine publishing sector, underlining the fact ... else, judges were looking for proof of a magazine s effectiveness. These magazines ... TITLE O magazine O magazine has been distributed free to Orange mobile phone users since ...

RELATIONSHIP MARKETING AWARDS 1999: The Polestar Select best use of a customer database

is central, since it triggers the mailing of eight magazines marketing different stages of pregnancy ...

Briefs

s performance and share. Time Magazine this week launches an advertising campaign for its end ... -flight business and arts magazine programme, Words. The programme, presented by Melvyn Bragg, is being ...

ANALYSIS: Boots plots health and beauty survival plan - As supermarkets threaten to wage a price war in the cosmetics market and Wal-Mart enters the fray, how will Boots survive? Alexandra Jardine reports

develop its public presence, Boots has revamped its members magazine, Health and Beauty, as a women ...

MEDIA: Briefs

a new series of design-oriented tabloid magazines. The first, Inside, appeared in last weekend ...

DIRECT: Briefs

catalogue are going out through the Mail on Sunday and Best magazine. An additional seven million ...

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