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DIARY: Inflated media spend claims fail to impress the Campaign hacks

to champion the cause of being economical with the truth, as its InStyle magazine win - apparently worth a ...

REVIEW: Marketing and advertising news in the week's press

, magazines, films and software. - Media Guardian....Lego has shortlisted two agencies for its pounds 3.6 million media operation. The company is seeking an agency to create global advertising for Lego Media, which produces TV programmes, books, magazines, films and software. - Media Guardian. ...

Glaxo wins business accolade

LONDON (Brand Republic) - GlaxoSmithKline has been judged the most admired UK company, with BP in second place. The Most Admired Business awards are organised by Haymarket’s Management Today magazine, in association with eLoyalty. BP’s chief executive Sir John Browne also won the most admired business leader ...

CAMPAIGN REPORT ON TOP EUROPEAN NEWSPAPERS: Taking on Germany's print giants - The German newspaper market is successful but conservative. Can newcomers such as the Financial Times Deutschland make any real headway there, Andy Fry asks

in consumer and business magazines....in consumer and business magazines. The best way of gauging the strength of the German print market ... of the role played by national newspapers in the UK is filled in Germany by upmarket current affairs magazines ... sector. This has also had the effect of driving a wave of magazine launches. Strong domestic revenues ...

CAMPAIGN REPORT ON TOP EUROPEAN NEWSPAPERS: Taking on Germany's print giants - The German newspaper market is successful but conservative. Can newcomers such as the Financial Times Deutschland make any real headway there, Andy Fry asks

in consumer and business magazines....in consumer and business magazines. The best way of gauging the strength of the German print market ... of the role played by national newspapers in the UK is filled in Germany by upmarket current affairs magazines ... sector. This has also had the effect of driving a wave of magazine launches. Strong domestic revenues ...

EDITORIAL: Technology boosts marketers' power to promote brands

magazine. Together with its agency Aerodeon, the company devised a powerful and innovative sales ... registration, and maintain an ongoing dialogue with them through permission-based marketing. TOTP magazine ...

Shares in Future Network plunge 44%

Shares in Future Network, the UK magazine and internet group, plunged 44% to 272.5p after it warned...LONDON (Brand Republic) – Shares in Future Network, the UK magazine and internet group, plunged 44 ... . Future, which publishes the Official PlayStation Magazine for Sony, is also suffering because the games ... ’s reaction to technology stocks as the reason its business magazine, Business 2.0, which covers technology ...

SCANDINAVIA: NORDIC NEWSPAPERS GET COMPETITIVE - The Scandinavian newspaper market is one of the world's strongest, but it faces an uncertain future. Tim Woolgar reports

and Sonumileht) and has interests in five local papers and nine magazines. Schibsted also controls the photo ...  OF ADSPEND ON EACH MEDIUM ACROSS THE NORDIC COUNTRIES (1999)            Newspapers   Magazines   TV       Radio    Cinema     Outdoor Finland    56.54 ...

WHAT DO YOU THINK OF THE SHOW SO FAR? It's been a year since Greg Dyke took the role of director-general at the BBC. Anna Griffiths charts the highs and the lows of the most powerful man in broadcasting

Worldwide's new women's magazine Eve. For Hooper, this is a perfect example of the BBC manipulating its ... reasonable ground rules - whether it is in magazines or in broadcasting.' So is Dyke's new-look BBC ...

HOTLINE

pitch against its incumbent, Grey. A national press and magazine campaign, planned and bought through ... 'virtual' office in Boston, USA. The Pink Paper, the free magazine traditionally distributed ... . The Dolphin Media Group is launching a quarterly fashion magazine aimed at Asian men and women. Called Maya ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.