Search results for Magazines

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LISTS AND DATABASES: Christmas wish list - Wealthy OAPs, arcade gamers, millionaires and shopaholics ... Peter Crush asks marketers exactly who would make it on to their ultimate mailing list

readership lists from magazines like Maxim and Stuff, which generated a four per cent response rate ... with equivalent magazines." Robinson wants to start tackling the lifestyle databases as a source of prospects ... from Claritas or Experian, but from customer surveys. One of the newest is from What Car? magazine ...

BENTLEY CASE STUDY: The Rich List - When Bentley devised bespoke marketing to match its cars, it hit on a way to hone in on its elite target audience

national and regional newspapers, magazines, business publications, as well as tuning into the radio ...

CAREERS: Job interview

for joining The River Group? If customers love brands , magazines can be the introduction agency ... the contract publishing sector? Coping with the continued growth in demand for customer magazines ... has been pushing the focus of River beyond magazine publishing toward marketing support ...

ANALYSIS: Is alcohol the new tobacco? - Alcohol advertisers fear that industry self-regulation may not be enough to ward off tough ad restrictions, writes Matthew Arnold

regulations banning virtually all advertising outside of spirits trade magazines. The World Health ...

Howard Johnson leaves 365 Corporation

Johnson left his position as features editor of Emap's now defunct magazine Total Sport to join 365's publishing director Danny Kelly back in 1997. Johnson held the position of product director and was involved in initiatives such as 365's agreement to provide football and rugby content ...

TOP 50: Advertising by numbers - The internet might not be the media darling it once was, but there are still some success stories out there. Revolution rounds up the UK's biggest online media properties

, technology, computing, music and web design. Magazine sites include PC Format, PC Plus, Total Guitar ... .king@futurenet.co.uk FHM Men's magazine site. As well as features, reviews and interviews, it has a web TV service ...

Conrad Black touted as Talk investor

Hearst Corporation's 50% interest in Tina Brown's Talk Magazine....Hearst is understood to be eager to sell its stake in the US magazine, which it owns with Harvey Weinstein and Miramax Films. Talks are reported to be at an advanced stage to bring in Lord Black as an investor in the two-year-old magazine, which is thought to be at least three years away from profitability ...

THE BOOK OF LISTS: The 10 Top customer magazines

's dream brief from Waitrose - produce a high-quality food magazine full stop. The title's features are not restricted to products that can be found in the store and the result is a magazine that could go head ... Philippe by Forward The luxury watch brand's magazine is a lesson in elegance and style for those ...

THE BOOK OF LISTS: The 10 Fattest magazines of the year

of Vogue beat the magazine's ad page tally at this point last year - when a Kate Moss cover gave the publisher the fattest magazine of 2000. Proof that there's life in the glossy ad market yet. 3 ... Beckham spiced up Marie Claire's ad revenue, pulling in 200 ad pages for the magazine's October issue ...

THE BOOK OF LISTS: The 10 Magazines that closed in 2001

1. Woman's Journal The future of Woman's Journal seemed assured two years ago. The new editor, Elsa McAlonan, received instant plaudits for her revamping of the title, but the the industry had spoken too soon. Circulation gains turned out to be almost wholly dependant upon expensive covermounting...

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