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MEDIA BRIEFS: Pearson pessimistic over advertising recovery

for the FT Group, which includes business magazines such as Investors Chronicle, will be down 20% instead

MEDIA: C4 launches last campaign for Friends

Taking the Friends logo, C4's in-house creative department 4creative, has devised a simple strapline 'Ends' to convey the fact that the series will be the last one to be broadcast. The concept will be used across six-sheet posters, Tube card panels, weekly magazines and in national and regional press ...

Ministry of Sound chief of media exits in rejig

magazine, which launched in 1997, after failing to arrest a slide in sales. At its height it sold 120 ... be announcing a new joint venture in January with an existing publisher to produce a new magazine that would ...

'TIS THE SEASON TO ADVERTISE

and specialist sports magazines such as Rugby World. There is also a campaign in Scottish media in July ...

ANALYSIS: Bailey's tough new challenge

executive Sly Bailey, current chief of magazine group IPC Media. Bailey will be expected to keep a firm hand ... needed for the job. Media credentials Now recognised as a magazine expert, Bailey started her media ... with the closure of music magazine Melody Maker two years ago. But before pulling the plug she tried to keep ...

OPINION: Marketing Society - Marketers need Christmas spirit through the year

into their cars to see the latest poster or open a magazine to read the long copy. So the giver has a reluctant ...

NEWS BRIEFS: Associated Newspapers and National Magazine team up

Associated Newspapers has teamed up with the National Magazine Company for promotion which sees a

DMG hunts shops for Autumn Ideal Home exhibition

DMG World Media, the exhibitions and magazines arm of the Daily Mail and General Trust, is seeking

NEWS BRIEFS: NSPCC to launch multimedia Christmas appeal

-It Notes in magazines. The notes take the form of a child's letter to Santa, reading 'Dear Santa. I just

MEDIA BRIEFS: H Bauer to launch A5-size mag

H Bauer is preparing to launch an A5-size women's magazine to take on Conde Nast's Glamour

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