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Health market shaken up by second spa launch

09 Dec 2002 | by Jennifer Whitehead,

LONDON - A new consumer magazine for fans of beauty spas called Spa Life is to hit newsstands..., but the publisher was forced to change the title in the run-up to launch after a rival publisher, Spa Magazine ...

Toshiba picks WCRS to create £15m Euro branding campaign

06 Dec 2002 | by MARK SWENEY

, focuses on supplements in national newspapers including The Sunday Times, The Observer Magazine ...

EU passes new anti-tobacco advertising law

02 Dec 2002 | by Staff,

in newspapers and magazines, online and through sponsorship of sporting events.

PRIVATE VIEW: Steve Henry is the executive creative director at HHCL & Partners

22 Nov 2002

Exposure: Weekend supplements and magazines EMIRATES AIRLINES Project: "Keep discovering" Client ... : National posters and magazines RED LETTER DAYS Project: Red Letter Days Client: Gwen Miller ...

GUS to buy DIY giant Homebase in £900m deal

21 Nov 2002 | by Staff,

trails market leader B&Q, has also launched a customer magazine and has linked with the homewares ...

CAMPAIGNS: Consumer PR - Competition builds Haribo brand image

15 Nov 2002 | by MAJA PAWINSKA

and consumer and children's magazines covered the events. Messaging analysis of the coverage showed 92 per ...

YSL full-frontal ads to appear in British magazines

11 Nov 2002 | by Jennifer Whitehead,

male full-frontal nude ads for the new men's fragrance M7 in the magazines The Face, i-D and Dazed...A cropped version of the ad has already made its appearance in a UK outdoor campaign but the more controversial ad, in which the model's penis is clearly visible, will feature in the three style magazines ... campaign for Opium, which showed the model naked, legs akimbo, in a widespread outdoor and magazine ...

Superbrands case studies: Royal Doulton

11 Nov 2002

promotional techniques ranging from trade fairs, in-store promotions, seasonal magazine and selected press advertising including supplements in bridal and lifestyle magazines. There is also a strong and effective ...

REVIEW: The ASA upholds complaint from Lever Faberge

01 Nov 2002

magazine ad for Procter Gamble's Pantene Pro-V shampoo and conditioner. The ASA upheld the complaint

INTERNATIONAL: Dior faces pressure over its new scent

01 Nov 2002 | by ANITA CHABRIA

carrying the product, and boycotts of fashion magazines featuring Addict ads. Last week, FaVoR launched a ...

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