10 Dec 2003
| by Staff,
magazine advertising to brand managers and agencies....the case for advertising in magazines.
The strategy was unveiled on Tuesday by PPA marketing board chair ...
alongside the Magazine Advertising Group, which was established last year to promote better cooperation between media agencies and magazine companies.
Duncan Edwards, managing director of the National ...
21 Nov 2003
| by Staff,
LONDON - Haymarket Customer Publishing and BBC Magazines are to work together to develop a series...The deal will see both BBC Magazines and HCP, which is part of the Haymarket Publishing Group, expand its customer magazine division, which already publishes titles for the British Army, Manchester United, Chrysler and, most recently, Uefa.
BBC Magazines recently signed a deal to publish a title ...
23 Oct 2003
| by Staff,
of life in the market.
"The business-to-business magazine sector is woefully under-serviced and seems ...
29 Aug 2003
event and a series of competitions in consumer and retailer magazines offering the chance to win a VIP ...
19 Aug 2003
| by Jennifer Whitehead,
Last month, United Business Media bought the award-winning Building magazine as part of its £79m acquisition of Aprovia UK.
This Caring Business will become part of United Advertising Publications, along ...
, including those in the care sector.
The magazine is a glossy, tabloid, full-colour product, published 10 ...
21 Jul 2003
| by Jennifer Whitehead,
LONDON - United Business Media will be the new owner of the award-winning magazine Building...operating profits of some £9m," he said.
Building magazine was founded in 1843 and is one of the most respected trade titles in the UK, being named business magazine of the year in 2002 and the best-edited weekly business magazine by the British Society of Magazine Editors in 1999 and 2001.
If you have ...
23 Apr 2003
| by Jennifer Whitehead,
media planning and buying, with ads running on HR websites including Human Resources magazine, a ...
02 Apr 2003
| by Staff,
, head of marketing at Royal Mail, told Campaign magazine: "Our focus has shifted. From now on, customers ...
25 Mar 2003
| by Staff,
this month by Fortune magazine as the world's most admired company, the fifth year running it has won ...
19 Mar 2003
| by Staff,
LONDON - Business and consumer magazine group Haymarket Publishing has strengthened its senior...Rupert is already a director of Haymarket Group -- the shareholder company chaired by his father Lord Heseltine -- and joined the board of Haymarket Business Publications and Haymarket Magazines ...
publishes Marketing magazine, and is a member of the Haymarket Business Publications board.
Farish ...